Job Specifications
ABOUT TENNANT
Tennant Company is a globally recognized leader in the cleaning equipment industry.
For the past 150 years, we have been passionate about developing and manufacturing innovative and sustainable solutions for our customers. At Tennant Company, we are committed to stewardship and creating a cleaner, safer and healthier world. With manufacturing, operations and sales, service, and support functions across the globe, your journey at Tennant can take you to places you never expected.
Overview
We are seeking a dynamic and strategic professional to lead EMEA marketing, communications, and commercial support related to our sustainability initiatives. This role sits at the intersection of Sustainability, Corporate and Regional marketing, and Commercial Excellence. The successful candidate will help articulate our sustainability story, support customer-facing teams with impactful materials, and ensure alignment with our global Corporate Sustainability Framework.
Key Responsibilities
1. EMEA Sustainability Marketing & Communications
Develop and execute sustainability marketing campaigns, content, and messaging aligned with corporate priorities.
Create high-quality content—including presentations, white papers case studies, and product sustainability narratives.
Support global internal and external communications to raise awareness of sustainability commitments, progress, and achievements.
Collaborate with regional marketing teams to adapt and localize sustainability messaging.
2. Commercial Enablement & Customer Engagement
Partner with global commercial teams to embed sustainability value propositions into customer engagements.
Develop customer-facing tools and resources (sales decks, one-pagers, FAQs, lifecycle impact summaries, etc.).
Train and prepare commercial teams on sustainability topics, messaging, and emerging trends.
Support strategic customer meetings, events, and industry forums, conferences by providing compelling sustainability narratives and materials.
3. Support for the Corporate Sustainability Framework
Work closely with the Corporate Sustainability team to ensure all marketing assets and communications align with the company’s sustainability strategy, commitments, and reporting.
Translate technical sustainability data and performance updates into clear, engaging content for diverse audiences.
Support the development and rollout of internal sustainability frameworks, programs, and best-practice tools.
Contribute to ESG reporting communications and the integration of sustainability messaging across business units.
Qualifications
Bachelor’s degree in Marketing, Communications, Sustainability, Environmental Studies, or related field (Master’s preferred).
5–8+ years of experience in sustainability communications, marketing, corporate affairs, or related roles.
Strong understanding of sustainability concepts (e.g., circularity, carbon footprint, ESG, sustainable product design).
Proven ability to translate technical or scientific information into clear, compelling messages.
Experience supporting global teams and operating in a matrix environment.
Excellent storytelling, writing, and presentation skills.
Ability to manage multiple priorities, meet deadlines, and work effectively across cultures and time zones.
Key Competencies
Strategic thinking with strong attention to detail
Clear and persuasive communicator
Collaborative and relationship-oriented
Project management excellence
Creativity and innovation in content development
High professional integrity and commitment to sustainability
About the Company
Tennant Company is a recognized leader of the cleaning industry. We are passionate about developing innovative and sustainable solutions that help our customers clean more spaces more effectively, addressing indoor and outdoor cleaning challenges.
We invite you to join us — as an employee, investor, customer, supplier or interested community member — as we lead our industry globally and fulfill our vision to bring to market sustainable cleaning innovations that empower others to create a cleaner, safer, healthier world. See...
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