Freelance Social Copywriter

Compétences

Spécifications du poste

Title: Freelance Social Copywriter

Industry: Marketing / Advertising

Location: Addison, TX

Duration: 10/12/27

Responsibilities

Develop original social-first ideas and write copy for global organic and paid social media, including content designed for use by the sales force.
Partner closely with Social Art Directors and Video Art Directors to concept and execute social content that is culturally relevant, platform-appropriate and aligned to global strategy.
Translate global brand strategy, campaign objectives and product stories into clear, compelling social narratives and executions.
Write a wide range of social deliverables, including captions, headlines, hooks, CTAs, overlays, scripts and short-form storytelling.
Ensure copy aligns with global brand voice and messaging frameworks.

Requirements

Strong command of English grammar and social-first writing, with the ability to adapt tone and messaging for different products, initiatives, platforms and audiences.
Demonstrated understanding of global social platforms, trends, formats and best practices.
Ability to determine the most effective language to drive engagement and action across social channels and markets.
Conceptual thinker with the ability to ideate in close partnership with visual creatives.
Organized, detail-oriented and able to adapt quickly to new tools, processes and priorities.

Skills

social media
copywriting
brand strategy
creative concepts
engagement
storytelling
social culture
cross-functional collaboration
presentation skills
global trends

Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.

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A propos de l'entreprise

WorkGenius Group is the global talent solution for today's fluid labour market. We leverage our technology and recruiter network to provide freelance, contract, and perm hiring solutions - all based on our AI powered client and talent interface. En savoir plus