- Company Name
- Bass Pro Shops
- Job Title
- Lead UX Researcher - (Onsite in Springfield, MO)
- Job Description
-
**Job title**
Lead UX Researcher
**Role Summary**
Domain‑level leader advancing user research practices that shape enterprise‑wide digital experiences. Works with designers, product, engineering, and analytics to embed research insights into product strategy and roadmaps, while leading a research team and fostering a culture of user‑centric decision making.
**Expectations**
- Deliver large‑scale mixed‑method studies that align with business strategy.
- Translate findings into actionable recommendations that influence product design and enterprise initiatives.
- Lead, mentor, and grow a research team, setting quality standards and priorities.
- Maintain rigorous, accessible research deliverables and improve processes continuously.
- Collaborate with cross‑functional stakeholders and present insights to senior leadership.
**Key Responsibilities**
- Plan, execute, and deliver advanced research programs (qualitative & quantitative).
- Scope and manage high‑impact projects across multiple initiatives with minimal guidance.
- Convert research findings into journey maps, experience models, behavioral segments, and UX metrics.
- Institutionalize user‑centered decision making through storytelling and evidence‑based recommendations.
- Partner with design, product, engineering, and analytics teams to embed insights into roadmaps.
- Delegate work to researchers, set scopes, and uphold quality standards.
- Mentor junior and mid‑level researchers, fostering methodological growth.
- Present research insights and domain strategies to senior stakeholders and executives.
- Build relationships with insights and analytics squads for cross‑pollination of findings.
- Evolve and govern shared research frameworks, repositories, and governance processes.
- Refine research processes for rigor, repeatability, and accessibility.
- Vet and manage external vendors or contractors.
- Lead learning initiatives within the team and support community building around user research.
- Provide coaching, developmental feedback, and monitor research quality.
- Engage in personal development aligned with emerging research methodologies and leadership practices.
**Required Skills**
- Expertise in mixed‑method research design and execution (surveys, usability tests, ethnography, diary studies, analytics).
- Advanced data analysis (statistical and qualitative), synthesis, and insight generation.
- Storytelling and presentation skills for diverse audiences.
- Project management and priority setting.
- Coaching and mentoring capabilities.
- Strategic thinking and influence across product and business units.
- Strong knowledge of UX frameworks such as journey mapping, experience modeling, and UX metrics.
- Vendor and stakeholder management.
**Required Education & Certifications**
- Bachelor’s degree in Human‑Computer Interaction, Psychology, Cognitive Science, Anthropology, Information Science, Market Research, or Design (Master’s or Ph.D. preferred).
- Professional certifications: Certified User Experience Researcher (CUER) – UXPA, Certified Professional in User Experience (CPUX) – UXQB, or Nielsen Norman Group UX Research Certification.
- Additional specialized training in advanced qualitative/quantitative methods, data science, or behavioral research.
Springfield, United states
On site
Senior
07-10-2025