M13h

www.m13h.com

1 Job

39 Employees

About the Company

We are a team of passionate consultants who combine data expertise and business knowledge to accelerate marketing performances. Part of the Labelium Group, M13h provides data expertise to 1000+ experts delivering advanced marketing services in more than 30 countries. Joining M13h is an opportunity to evolve in the fast paced market of digital marketing, to learn a lot and to take responsibility quickly, all in a spirit of benevolence and progress.

Listed Jobs

Company Name: M13h
Job Title: Consultant Media Data / Adtech Senior (H-F)
Job Description: Job Title: Senior Media Data / AdTech Consultant Role Summary: Leverage data-driven insights to optimize digital media performance for a luxury industry client. Drive architecture rationalization, tracking implementation, audience integration, and advanced measurement, while preparing to transition into a management role. Expectations: - 5+ years in consulting (data or media) or equivalent roles. - Demonstrated autonomy and strategic impact on projects. - Strong analytical, written, and verbal communication skills. - Desire to grow into a managerial position within data consulting. Key Responsibilities: - Rationalize and strategize advertising account architectures. - Manage naming convention and UTM tracking tool. - Lead media tracking projects (server‑side, replatforming). - Build connectors for CRM audience imports and offline conversion data into media platforms. - Develop first‑party audience strategy for digital media. - Govern Campaign Manager usage (access, advertiser creation, floodlights). - Conduct media measurement analyses within a media data platform. - Design and oversee Power BI media dashboard projects (data quality, design). - Implement advanced data science use cases for media measurement (MMM, regression analyses). Required Skills: - Expertise in digital marketing, AdTech/MarTech, web analytics, attribution, and media measurement. - Proficiency with media platforms, data integration, and tracking systems. - Strong project management, organizational, and analytical skills. - Excellent written and spoken communication; presentation and stakeholder management. - Ability to work independently and lead cross‑disciplinary teams. Required Education & Certifications: - Degree from a business school or equivalent (e.g., MBA, BSc in Marketing, Data Analytics). - Additional certifications in digital marketing or analytics (e.g., Google Analytics, Adobe Analytics, media platform credentials) preferred. ---