AIRVANCE GROUP

www.airvancegroup.com

1 Job

117 Employees

About the Company

AIRVANCE Group is a leading supplier of Heating, Ventilation and Air Conditioning products (HVAC), active in mutiple countries in Europe. AIRVANCE Group is active both within Europe and beyond. Bolstered by our unique combination of people, power, knowledge, expertise and technology, we are a group that consistently delivers high-quality HVAC solutions. As total solutions partner we deliver products & systems in 3 families: Air Improvement, Air Movement and Air Diffusion, under FRANCE AIR, CAIROX, SAFTAIR & SUFIX brands. Our key promise is 'Just breathe'. Raising awareness around IAQ and getting attention and action from policy makers, is one of our key objectives. More information, visit our group website www.airvancegroup.com Please visit also the websites of our local entities: AO www.france-air.pt AT www.profant.at BE www.cairox.be BG www.cairox.bg CH www.multijoint.ch CZ www.multivac.cz DE www.blh-trier.de FR www.france-air.com www.ouestisolventil.fr/ HU www.cairox.hu NL www.airvancegroup.eu PT www.france-air.pt RO www.cairox.ro SK www.multivac.sk UK www.sksales,co.uk

Listed Jobs

Company Name: AIRVANCE GROUP
Job Title: Responsable Marketing Digital & Communication Corporate - F/H
Job Description: **Job Title** Digital Marketing & Corporate Communications Manager (F/M) **Role Summary** Define and execute an integrated digital and corporate communication strategy for a multi‑brand industrial B2B group. Work closely with marketing, IT, and subsidiaries to enhance group visibility, drive digital performance, and maintain brand consistency across all touchpoints. **Expectations** - Deliver a measurable digital roadmap that supports e‑commerce, web presence, and lead generation. - Align marketing initiatives with business objectives and corporate brand guidelines. - Lead cross‑functional coordination of digital, creative, and external resources. - Own KPI definition and reporting for digital activities. **Key Responsibilities** - Develop and implement the group’s overarching digital strategy and communication plan. - Create an e‑commerce framework: oversee corporate website, CMS, and sales funnels. - Define and monitor performance metrics (traffic, conversion, lead quality). - Manage content production: corporate sites, social channels, editorial calendars. - Collaborate with IT to translate marketing needs into technical roadmaps and ensure system architecture aligns with strategy. - Lead, mentor, and align the Senior Branding & Communication Lead, digital communication specialist, and communication intern. - Advise subsidiaries on local adaptation of group strategy and maintain consistent brand messaging. - Coordinate participation in trade shows and professional events. - Spearhead external vendor relationships for digital development, design, and analytics tools. **Required Skills** - Minimum 10 years in marketing, preferably B2B industrial or multi‑brand environments. - Proven track record leading enterprise‑level digital projects (sites, CMS, e‑commerce, analytics). - Strong strategic thinking with capability to translate strategy into actionable plans. - Experience managing and coaching multidisciplinary teams (digital, creative, etc.). - Technical fluency to liaise with IT teams and influence technology choices. - Ability to manage external agencies and vendors across multiple projects. - High brand awareness: ensuring cohesive corporate communication globally. - Excellent project management, communication, and stakeholder‑management skills. **Required Education & Certifications** - Bachelor’s degree in Marketing, Business Administration, Communications, or related field. - Advanced professional certifications (e.g., Digital Marketing & Analytics, Project Management) are advantageous but not mandatory.