Yeo Hiap Seng (Yeo’s)

About the Company

A Singapore Brand, A Global Business With a corporate history that extends more than a hundred years, Yeo's (also known as YHS or Yeo Hiap Seng) has grown from strength to strength, from its humble beginnings as a striving enterprise in pre-war Singapore, to its transformation as a food & beverage conglomerate with a global network that spans Asia-Pacific, Europe, North America and Oceanic regions. A category leader in the Asian drinks market, Yeo's has broadened its customer reach and entrenched its industry presence through a combination of geographical expansion and product diversification. On the beverage business front, Yeo's competitive advantage lies in the Group's ability to stay true and current to consumers' changing palettes and individual preferences based on lifestyle and cultural differences. With a century of heritage, the Yeo's brand bears the hallmark of superior product quality. Yeo's is committed to meeting evolving consumer needs and growing market demands through continued product innovation. We are honored to have won following awards in the recent years: 2017 Singapore Prestige Brand Award - Most Popular Regional Brand Overall Winner 2017 Singapore Prestige Brand Award - Regional Brands 2018 The Brand Laureate World Halal Brand Award - Best Brands in FMCG - Food & Beverage 2021 - HR Asia Best Companies to Work for in Asia 2021 2022 SIAS Investors' Choice Awards - Winner of the prestigious Most Transparent Company Award 2022, Consumer Staples Category 2023 FMCG Asia Awards - Yeo's Drinkable Garden Wins Campaign of the Year 2023 - HR Asia Best Companies to Work for in Asia 2023 2023 - HR Asia Most Caring Company Awards 2023 - HR Asia Digital Transformation Awards 2023 - Best Investor Relations Award 2023 (Bronze) 2024 - HR Asia Best Companies to Work for in Asia 2024

Listed Jobs

Company Name

Yeo Hiap Seng (Yeo’s)

Job Title

Regional Sales Executive / Senior Executive (New York)

Job Description

**Job Title** Regional Sales Executive / Senior Executive **Role Summary** Lead and grow sales operations across the Northeast and Southeast U.S. region, developing and executing strategies to achieve revenue and profit targets, managing distributor relationships, and expanding market presence for a leading FMCG/F&B brand. **Expectations** - Achieve regional revenue and profit goals. - Travel regularly within the assigned territory. - Operate independently while coordinating with senior management and cross‑functional teams. - Deliver accurate forecasts and timely sales reports. **Key Responsibilities** - **Sales Strategy & Planning:** Design and implement regional sales plans; set goals, budgets, and performance metrics; coordinate quarterly/annual orders and business plans with distributors; organize trade shows and promotional events. - **Customer Relationship Management:** Build and sustain relationships with key accounts and partners; tailor solutions to customer needs; ensure high satisfaction and rapid issue resolution. - **Sales Execution:** Conduct prospecting, presentations, negotiations, and close deals; maintain pipeline health; collaborate for seamless order fulfillment. - **Market Expansion & Business Development:** Identify new segments, channels, and partnership opportunities to broaden market reach. - **Reporting & Analysis:** Produce regular sales reports, forecasts, and insights; recommend actions based on market trends and data; manage regional business plans. **Required Skills** - Proven sales methodology expertise in FMCG/F&B. - Strong analytical ability to interpret data and drive decisions. - Excellent communication, presentation, and negotiation skills. - Proficiency with CRM systems and Microsoft Office. - Multitasking capability under pressure. - Willingness to travel extensively. - Advantageous: fluency in English and Mandarin, Vietnamese, or Korean. **Required Education & Certifications** - Bachelor’s degree in Business, Marketing, or a related field. - No specific certifications required; industry experience in F&B or FMCG preferred.

New york, United states

On site

Senior

29-09-2025