Mason & Dale Recruitment Specialists

2 Jobs

2 Employees

About the Company

Mason and Dale is an independent recruitment specialist offering tailored support to connect companies with their ideal candidate. We are a boutique agency, striving to appreciate the individual needs of both our clients and candidates to foster lasting staffing solutions. We work with quality talent across all industry sectors in the London and Essex area, utilising our specialist market knowledge to truly add value to the recruitment process. Here at Mason and Dale we truly value your time - as a business we strive to understand your strategic aims and culture to find you the best fit, and for candidates we want to place you in a position you will love. If you are a candidate, looking for your dream role or a client looking to fill a vacancy, do not hesitate to contact us.

Listed Jobs

Company Name: Mason & Dale Recruitment Specialists
Job Title: Marketing Manager up to £60K - London
Job Description

London, United kingdom

Hybrid

09-10-2025

Company Name: Mason & Dale Recruitment Specialists
Job Title: B2B Marketing Manager – Events - London £40-45k +Bonus
Job Description: **Job title**: B2B Marketing Manager – Events **Role Summary**: Lead end‑to‑end B2B marketing for 7 annual healthcare events across the UK and US, driving registration volume, quality leads, and sponsorship acquisition through data‑driven, segmented email campaigns and automation workflows. **Expectations**: - Operate independently with a proactive “can‑do” mindset. - Demonstrate measurable impact on delegate targets and sponsorship goals. - Maintain cross‑functional collaboration and timely delivery of campaign assets. **Key Responsibilities**: - Design, launch, and optimise targeted email campaigns for senior UK and US healthcare decision‑makers. - Create segment‑specific content and personalised messaging to maximise engagement and conversion. - Build and manage automated workflows, nurturing streams, and lead scoring within marketing platforms. - Coordinate with production teams to develop compelling copy, graphics, and assets. - Analyse campaign performance, generate insights, and iterate tactics for continuous improvement. - Report weekly on trends, key metrics, and action plans to stakeholders. **Required Skills**: - Proven experience in B2B email marketing and campaign management, preferably in events. - Advanced proficiency with marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce). - Strong copywriting capability with focus on personalisation, clarity, and conversion. - Analytical mindset: interpret data sets, metrics, and reports to derive actionable strategies. - Project management skills: handle multiple concurrent campaigns, timelines, and cross‑team dependencies. - Excellent organizational, communication, and stakeholder engagement abilities. **Required Education & Certifications**: - Bachelor’s degree in Marketing, Communications, Business, or a related discipline. - Relevant marketing certifications (e.g., HubSpot, Marketo, Google Analytics) preferred.

London, United kingdom

Hybrid

02-12-2025