Etam

www.etam.com

2 Jobs

1,730 Employees

About the Company

Plus de 100 ans d'amour des femmes, de passion pour les belles dentelles, d'expertise et d'innovation. Un show tres attendu chaque annee. Plus d'un million d'abonnes Instagram, 414 points de vente en France et un site ecommerce performant. Il faut dire que depuis 1916, Etam accompagne les femmes dans tous les moments de leur vie, avec des collections pensees pour elles pour exprimer le meilleur d'elles-memes. C'est a travers son programme We Care qu'Etam, ainsi que les autres marques du Groupe Etam, s'engage a etre exigeant et transparent dans la conception de ses collections, a innover pour une mode plus durable et enfin a placer l'humain dans toutes ses diversites, au coeur du changement. Alors, vous aussi, osez nous rejoindre pour ecrire nos 100 prochaines annees. Parce qu'ensemble, nous croyons que nous pouvons faire la difference. Osons ensemble, We Are Groupe Etam.

Listed Jobs

Company Name: Etam
Job Title: Chef.fe de projet CRM Online
Job Description: **Job Title**: CRM Campaign Manager **Role Summary**: Oversee performance, coherence, and quality of CRM campaigns, digital customer loyalty programs, and online customer experiences. **Expectations**: Requires 3–5 years of CRM or digital marketing experience in a pure-play or tech-driven organization. Expertise in CRM tools, data-driven optimization, and cross-functional collaboration. **Key Responsibilities**: - Design and manage web editorial calendars aligned with marketing/commercial timelines. - Ensure execution quality of CRM campaigns (email, push, in-app) alongside internal teams and partners. - Analyze campaign performance (open rates, conversion, retention) and deliver regular KPI reporting. - Develop experimentation plans (A/B testing, targeting, content, user journeys) to drive continuous improvement. - Optimize loyalty programs with personalized and engaging client-centric strategies. - Coordinate cross-functional and international stakeholders for cohesive CRM strategy. **Required Skills**: - Mastery of CRM platforms (e.g., Salesforce Marketing Cloud) and automation tools. - Proficiency in UX/UI principles and customer journey mapping. - Advanced data analysis skills (Google Analytics, A/B testing, KPI tracking). - Strong collaboration, project management, and stakeholder coordination abilities. - Fluency in English; bilingual proficiency preferred. **Required Education & Certifications**: Bachelor’s degree in Marketing, Business, or related field. Salesforce certification recommended.

Clichy, France

Hybrid

21-10-2025

Company Name: Etam
Job Title: Responsable Retail Marketing France & Filiales - CDD
Job Description: **Job Title** Retail Marketing Manager – France & Subsidiaries (Fixed‑Term) **Role Summary** Lead the execution of retail marketing initiatives in France and affiliated stores, aligning actions with the brand’s commercial animation plan to maximize sales. Coordinate creative, operational, and external partnership activities while managing a small team. **Expectations** - Deliver retail marketing operations on time, within budget, and to quality standards. - Maintain strong stakeholder relationships and provide clear reporting to the Retail Network. - Foster an innovative, customer‑centric approach and contribute to the marketing strategy. - Manage a team of three, ensuring effective collaboration and development. **Key Responsibilities** - Design, launch, and superintend in‑store marketing assets (visual merchandising, SLAs, videos, promotions). - Oversee agencies and external suppliers from brief to delivery, including production tracking, ordering, and logistics. - Produce briefing notes and presentations for the retail network. - Collaborate with Retail Direction, Merchandising, and Image teams to align visuals and storytelling. - Manage store openings and closures: secure plans, verify compliance of signage and visuals, and develop event action plans. - Lead projects on display storytelling, product packaging, and in‑store visual concepts. - Direct and coach a 3‑person team, allocating tasks and monitoring performance. **Required Skills** - Strong project and account management, including timeline, cost, and quality control. - Excellent communication, stakeholder coordination, and interpersonal skills. - Initiative, creative thinking, and a proactive problem‑solving attitude. - Ability to translate marketing concepts into actionable retail execution. - Proficiency in French and fluent English (written and spoken). **Required Education & Certifications** - Bachelor’s degree (Bac +4/5) or equivalent in Marketing, Business, or related field. - Minimum five years of retail or category marketing experience. - No specific certifications required.