amfori - Trade with Purpose

www.amfori.org

1 Job

130 Employees

About the Company

At amfori, we empower businesses to enhance their ESG (Environmental, Social, and Governance) performance across global supply chains--well beyond tier 1. As a leading international business association, we deliver practical ESG solutions that empower more than 2,400 companies in over 50 countries to enhance sustainability, mitigate risks, and prevent supply chain disruptions. Our comprehensive methodology enables members to identify, assess, and address a wide range of ESG risks, including climate impact, chemical management, air quality, worker safety, double materiality, and more, regardless of industry or geography. Founded in 1977 in Brussels as the Foreign Trade Association (FTA), amfori was rebranded in 2018 to reflect our broader commitment to sustainable trade. Born from a collective initiative by European retailers and importers, we continue to champion responsible business practices and open, sustainable global trade.

Listed Jobs

Company Name: amfori - Trade with Purpose
Job Title: Brand Marketing and Communications Expert
Job Description: **Job title:** Brand Marketing and Communications Expert **Role Summary:** Lead the development and execution of global brand strategy, positioning, and communication for a multi‑industry sustainability organization. Manage brand governance, media relations, crisis communication, and content creation to enhance brand visibility and credibility across all channels. **Expectations:** - Establish and maintain a cohesive brand narrative and voice. - Deliver high‑impact brand and thought‑leadership campaigns. - Cultivate media relationships and manage reputation. - Provide crisis communication support and maintain communication templates. **Key Responsibilities:** 1. **Brand Strategy & Governance** – Define, develop, and continuously update brand positioning, messaging framework, and visual style guidelines. Review and approve brand assets to ensure consistency. 2. **Campaign Development & Execution** – Author brand‑driven content, executive messaging, and strategic pieces. Lead cross‑functional campaign planning, coordinate multi‑channel execution (web, social, events, media), and adapt messaging for specific audiences. 3. **Media Relations & Reputation Management** – Build and sustain relationships with media outlets and journalists. Write and distribute press releases, conduct media outreach, monitor coverage, analyze sentiment, and report on brand reputation. 4. **Crisis Communication** – Maintain crisis templates, draft crisis messaging, coordinate responses, and ensure consistent communication across channels during urgent situations. **Required Skills:** - Brand strategy and governance - Content creation and storytelling - Media relations & public relations - Crisis communication planning and execution - Campaign development and cross‑functional coordination - Data analysis & performance evaluation of brand content - Excellent written and verbal communication in English (C2). **Required Education & Certifications:** - Master’s degree in Marketing, Communications, Business, or equivalent professional experience. ---