eMed Healthcare UK

About the Company

Hello, we are eMed Healthcare UK. We provide market-leading digital-first primary care service and chronic care management solutions; with high quality, accessible care for all. eMed prioritises our members’ quality of care and experience through our digital-first 24/7 primary care service with quick and easy access to a range of specialists including GPs, nurses, pharmacists, physios and mental health practitioners. We complete over 1.2 million appointments annually. Our services are tried and trusted - 4.8* rating in the app store and over 93% of consultations receiving a 5-star rating. And we operate the GP at Hand practice, the largest GP practice in the UK, on behalf of the NHS. We have expanded our services focusing on chronic care management to empower people to proactively manage their own health across a wide range of chronic conditions, wherever they are. Starting with our new clinician-led weight management programme, which supports members on their journey to help reach their goals; we are redefining what it means to provide digital-first care. eMed Healthcare UK acquired Babylon Health in 2023. eMed Healthcare UK is redefining digital-first primary care and chronic care management, with a relentless focus on the quality of care and the user experience.

Listed Jobs

Company Name

eMed Healthcare UK

Job Title

Digital Marketing Manager

Job Description

**Job Title:** Digital Marketing Manager **Role Summary:** Manage end‑to‑end digital marketing performance for NHS and GP practice channels. Lead PPC, SEO, website, and analytics initiatives to acquire customers and optimize conversion across paid and owned media. Collaborate cross‑functionally on content, social, and email campaigns while maintaining brand consistency. **Expactations:** - Deliver measurable ROI on paid media spend. - Grow organic search visibility and site traffic. - Enhance website UX and technical health. - Provide actionable insights through dashboards and reporting. - Innovate through testing and adoption of new digital tactics. **Key Responsibilities:** - Plan, launch, and continuously optimise PPC campaigns (Google Ads, Bing, social). - Conduct keyword research, on‑page SEO, and content recommendations. - Update and maintain WordPress sites, ensuring UX, technical harmony, and SEO standards. - Analyse and report on site and campaign performance using Google Analytics and Search Console. - Design and execute A/B/multi‑variate tests to improve conversion. - Build and maintain reporting dashboards for stakeholders. - Coordinate with marketing, content, and design teams for blogs, social posts, and email campaigns. **Required Skills:** - Proven PPC management experience, hands‑on Google Ads. - Proficiency in Google Analytics, Search Console, and WordPress. - Strong understanding of SEO fundamentals and tactics. - Advanced analytical abilities; data‑driven decision making. - Experience with A/B testing and CRO methodology. - Self‑motivated, initiative‑driven, and adaptable to change. - Excellent teamwork and communication skills. **Required Education & Certifications:** - Bachelor’s degree in Marketing, Business, or related field (or equivalent experience). - Google Ads certification (preferred). - Google Analytics certification (preferred).

London, United kingdom

On site

17-11-2025