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Purple Goat Agency

Purple Goat Agency

www.purplegoatagency.com

1 Job

26 Employees

About the Company

Purple Goat are the Specialist Disability and Inclusion Marketing agency, using social to unlock the power of the disabled community. 22% of the UK population is made up of people living with a disability, thats more than 14 million people in the UK which, comparatively is a HUGE demographic. Yet just 0.06% of adverts feature disabled people... The community wants to be marketed to, to see relatable adverts and to be seen, heard and valued as consumers. At Purple Goat we are passionate about educating and connecting brands with the $8 trillion global disability market. Nothing about us, without us! Listen to the community and get REAL business results.

Listed Jobs

Company background Company brand
Company Name
Purple Goat Agency
Job Title
Campaign Executive
Job Description
Job title: Campaign Executive Role Summary: Execute multi‑channel influencer marketing campaigns from concept through delivery. Manage influencer relationships, coordinate internal teams, monitor performance metrics, and champion inclusive representation within all campaigns. Expectations: - Deliver campaigns on schedule and within budget. - Maintain high standards of communication with influencers and internal stakeholders. - Continuously research trends, especially within disabled and inclusive influencer communities. - Present data‑driven insights and recommendations for campaign improvement. Key Responsibilities: - Conduct research to identify suitable influencers and creators. - Manage outreach, contracting, briefing, and ongoing communication with talent. - Collaborate with influencers to produce campaign‑specific content. - Track and report key metrics (reach, engagement, ROI) using analytics tools. - Maintain and update campaign trackers, coordinating with line managers and account teams. - Execute multiple simultaneous campaigns with meticulous attention to detail. - Ensure all campaigns reflect diversity and inclusivity goals. - Contribute ideas to enhance creativity, effectiveness, and industry relevance. Required Skills: - Proven influencer or creator management experience. - Strong organizational and multitasking skills under pressure. - Excellent written and verbal communication. - Proficiency in Google Workspace and spreadsheet functions. - Knowledge of social media platforms, influencer marketing metrics (impressions, reach, engagement). - Experience in a marketing or advertising agency setting preferred. - Copywriting experience an advantage. - Passion for diversity, inclusivity, and authentic representation. Required Education & Certifications: - Minimum: Bachelor’s degree in Marketing, Communications, Business, or equivalent professional experience. - Industry certifications (e.g., Google Analytics, Hootsuite) are valued but not mandatory.
England, United kingdom
Remote
30-10-2025