MEDIATRANSPORTS

About the Company

MEDIATRANSPORTS est la régie publicitaire leader de la communication dans les transports. Acteur incontournable de la publicité dans les univers du métro, du bus et des gares, MEDIATRANSPORTS est partenaire des deux opérateurs de transports majeurs en France, la RATP et la SNCF (via sa filiale en charge des gares SNCF Gares & Connexions) ainsi que des autorités organisatrices de transports locaux, et exploite la majorité des dispositifs publicitaires présents dans les transports collectifs de l’Ile-de-France. MEDIATRANSPORTS exploite: Avec METROBUS et METROBUS Ile-de-France: • Les métros de Paris, Marseille, Lille et Rennes. • Les bus de Paris et de plus d'une cinquantaine de villes et d'agglomérations en France, dont Marseille, Toulouse, Nice, Strasbourg, Rennes. • Les tramways de Paris, Marseille et Toulouse. Avec Médiagares: • plus de 800 gares françaises : Grandes Lignes - TGV, TER et Transilien

Listed Jobs

Company Name

MEDIATRANSPORTS

Job Title

Chef(fe) de Publicité F/H - ALTERNANCE

Job Description

**Job Title** Advertising Manager – Apprentice (Male/Female) **Role Summary** Assists the Sales Director in managing and expanding strategic advertising accounts within a public‑transport media network. Supports commercial development, campaign coordination, performance analysis, and sustainability initiatives while using CRM, digital tools, and internal processes. **Expectations** - Achieve set commercial targets and contribute to growth of strategic accounts. - Deliver high‑quality client service, aligning agency briefs and advertising goals. - Adopt and promote environmental and quality standards (ISO 14001, carbon footprint). - Operate independently and collaboratively with media traders, agencies, clients, and internal teams. **Key Responsibilities** - Identify new business opportunities; pursue and qualify prospects. - Develop client proposals and recommendations incorporating market data. - Coordinate media buys: brief, execution, tracking, and result reporting. - Manage campaign documentation (presentations, reports, performance analytics). - Update and maintain CRM (Salesforce) with account and campaign data. - Resolve billing, contractual, and payment issues; mitigate credit risk. - Monitor industry trends; advise on innovative strategies. - Conduct post‑campaign analysis to highlight optimisation opportunities. - Promote and implement sustainability practices (carbon calculation, waste reduction, digital etiquette). **Required Skills** - Strong communication written and verbal. - Analytical mindset: ability to evaluate performance data and derive insights. - Proficiency with CRM (Salesforce) and Microsoft Office (Word, Excel, PowerPoint). - Familiarity with media buying processes and digital advertising concepts. - Self‑motivated, organized, and detail‑oriented. - Team player with a client‑focused attitude. - Basic understanding of environmental and quality management frameworks. **Required Education & Certifications** - Currently enrolled in a Bachelor or Master program in Media, Advertising, Marketing, or related field. ---

Boulogne-billancourt, France

On site

31-10-2025