- Company Name
- DESIGNME HAIR
- Job Title
- Content Creator & Social Media Coordinator
- Job Description
-
Job Title: Content Creator & Social Media Coordinator
Role Summary
Create, edit, and publish short‑form video and visual content for TikTok and Instagram with a focus on beauty and hair. Manage social calendars, engage community members, track analytics, support influencer collaborations, and contribute to trend‑aligned content strategy.
Expectations
* Produce 3‑5 TikTok reels and 10‑15 Instagram posts per week, aligning with brand voice and trending formats.
* Maintain an up‑to‑date content library and scheduling calendar.
* Engage daily with stylists, consumers, and brand partners across platforms.
* Deliver monthly performance reports and actionable insights.
* Participate in on‑site shoots and events when required.
Key Responsibilities
1. **TikTok Content Creation** – Ideate, film, edit, and publish reels; apply CapCut/Instagram tools; optimize for pacing, lighting, and algorithm.
2. **Social Media Coordination** – Schedule posts on Instagram, TikTok, LinkedIn, Facebook, Pinterest; manage Notion/Monday boards; coordinate photo and UGC shoots.
3. **Community Management** – Respond to comments, DMs, tags; identify partnership opportunities; maintain a friendly, witty tone.
4. **Influencer & Educator Support** – Track seeding lists, deliverables; coordinate campaigns and events with education/PR teams.
5. **Analytics & Reporting** – Track reach, engagement, saves, follower growth; produce monthly performance reports; propose optimization ideas.
6. **Trend Monitoring** – Research viral formats, sounds, and stylist conversations; pitch timely content concepts aligned with seasonal campaigns.
Required Skills
* 1–2 years of social media, content creation, or digital marketing experience (beauty/lifestyle preferred).
* Proficient in short‑form video editing (CapCut, In‑app tools).
* Strong visual sense, aesthetic judgement, and attention to detail.
* Excellent written communication, grammar, and tone management.
* Proficient with Canva, Notion, Monday, Meta Business Suite, and other planning/analytics tools.
* Ability to juggle multiple projects, meet deadlines, and adapt quickly to trends.
Required Education & Certifications
* High school diploma or equivalent; bachelor’s degree in Communications, Marketing, or related field preferred.
* Social Media Marketing certification is an advantage but not mandatory.
Do not apply without a portfolio demonstrating TikTok reels and other creative work.