MyFirst

About the Company

About Us: Empowering the next generation of drivers to hit the road with confidence. At MyFirst, we specialise in tailored insurance solutions designed exclusively for young drivers. We understand the unique needs and challenges that come with those early miles, and we're here to provide an insurance solution that grows with you. Our Commitment: Safety is our priority. We go beyond insurance, offering innovative solutions and resources to encourage responsible driving habits. Our mission is to build a community of informed and empowered young drivers who navigate the road with confidence and security. Connect with Us: Join the MyFirst community! Follow us for updates and insights into the world of young drivers. Let's drive into the future together! #YoungDriverInsurance #DriveSafe

Listed Jobs

Company Name

MyFirst

Job Title

Digital Marketing Specialist

Job Description

Job Title: Digital Marketing Specialist Role Summary: Lead end‑to‑end performance marketing for a high‑growth insurance brand, driving acquisition from paid media through conversion to sale while building organic visibility and future team capacity. Expectations: – Manage and execute multi‑channel campaigns with ownership of all funnel stages. – Analyze performance, report insights, test new approaches, and scale successful tactics. – Prepare for AI‑driven search and SEO evolution. – Demonstrate self‑stimulation, entrepreneurial drive, and readiness to expand leadership role. Key Responsibilities: • Create, launch, and optimize campaigns on Google Ads, Microsoft Advertising, Meta (Facebook), TikTok, and emerging platforms. • Build and refine organic search strategies, incorporating AI search trends. • Improve click‑through rates, landing‑page performance, and overall funnel conversion rates. • Own full funnel tracking, attribution, and reporting to accurately measure ROI. • Conduct data‑driven analysis, develop test plans, and implement learnings for growth. • Collaborate cross‑functionally with product, sales, and analytics teams. • Position to build and lead a performance marketing team as the organization scales. Required Skills: - Proficiency in Google Ads and YouTube Ads, Microsoft Advertising. - Experienced with Meta and TikTok advertising. - Strong understanding of SEO fundamentals and AI search trends. - Competence in conversion rate optimization (CRO) and funnel analytics. - Analytical mindset with advanced reporting and data interpretation skills. - Self‑starter with high execution drive and entrepreneurial attitude. Required Education & Certifications: - Bachelor’s degree in Marketing, Digital Media, Business, or related field. - Google Ads Certification (required). - Microsoft Advertising Certification (preferred). - SEO and CRO knowledge or certifications advantageous.

Chertsey, United kingdom

On site

06-11-2025