- Company Name
- The Corporation of the Town of Lincoln
- Job Title
- Economic Development & Tourism Coordinator
- Job Description
-
**Job title**
Economic Development & Tourism Coordinator
**Role Summary**
Support and execute the municipal Economic Development Strategy and Tourism Action Plan. Manage licensing, taxation, event permitting, branding, and digital outreach to attract investment and enhance tourism in a rural municipality.
**Expectations**
Deliver measurable growth in tourism revenue and investment, meet program compliance targets, maintain active stakeholder relationships, and provide high‑quality customer service to business and landowner partners.
**Key Responsibilities**
- Administer Short‑Term Accommodation (STA) Licensing and Municipal Accommodation Tax (MAT) programs, ensuring regulatory compliance.
- Coordinate and streamline event permitting processes for the town.
- Manage the Niagara Benchlands brand and maintain social media channels (Meta Business Suite, Hootsuite, Canva, etc.).
- Develop and distribute marketing materials, web content, and promotional campaigns.
- Create and maintain partnerships and strategic alliances with local businesses, non‑profits, community groups, and government agencies.
- Prepare analytical reports on tourism performance, economic impact, and budget utilization.
- Apply knowledge of municipal decision‑making, the Ontario Municipal Act, and tourism funding programs.
- Manage project timelines and budgets, ensuring cost‑effective delivery of initiatives.
**Required Skills**
- Marketing and promotion for tourism attractions or cultural facilities.
- Writing reports, promotional content, web copy, and social media posts.
- Rural tourism experience and understanding of rural economic development.
- Customer service orientation and stakeholder engagement.
- Project management and budget oversight.
- Strong interpersonal, communication, and persuasive skills.
- Proficient in Microsoft Office Suite, CRM tools, and media management platforms.
- Ability to influence and collaborate within a team environment.
- Problem‑solving and organizational aptitude.
- Knowledge of municipal processes, Ontario Municipal Act, MAT regulations, and tourism funding.
- Valid Ontario Class G driver’s license and reliable vehicle access.
**Required Education & Certifications**
- Post‑secondary degree or diploma in Economic Development, Business, Marketing, Tourism, Public Administration, or related field.
- Minimum five years of marketing/promotion experience in tourism or cultural sectors (equivalent education/experience considered).