- Company Name
- First Day
- Job Title
- Social Media Coordinator
- Job Description
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Job title: Social Media Coordinator
Role Summary: Plan, create, and schedule organic social content on TikTok, Instagram, and emerging platforms to grow community engagement, support brand campaigns, and maintain a consistent brand voice and aesthetic.
Expactations: Execute daily posting calendar, produce trend‑driven short‑form videos and captions, monitor community interaction, report performance metrics (engagement, reach, follower growth), facilitate influencer/affiliate collaborations, and identify emerging platform trends to inform strategy.
Key Responsibilities:
- Draft, schedule, and publish organic posts using tools such as Later or Buffer.
- Create engaging short‑form videos, captions, and trend‑driven content with internal teams and creators.
- Monitor comments, DMs, and mentions; respond in brand voice and route inquiries to appropriate teams.
- Proactively engage fans, creators, and niche communities to foster loyalty.
- Conduct trend research and social listening; surface new ideas for content and engagement.
- Track, analyze, and report on key metrics (engagement, reach, follower growth); recommend optimization tactics.
- Coordinate influencer and affiliate collaborations, tracking deliverables and campaign compliance.
- Ensure all content aligns with brand voice, values, and visual identity; collaborate with design and marketing.
Required Skills:
- Excellent written communication, editing, and attention to detail.
- Deep familiarity with TikTok, Instagram, and emerging social platforms.
- Experience with scheduling tools (Later, Buffer) and design tools (Canva, Figma) preferred.
- Strong organizational skills; ability to multitask in a fast‑paced environment.
- Proactive research, trend‑spotting, and community engagement capabilities.
Required Education & Certifications:
- High School Diploma or equivalent; bachelor’s degree in Marketing, Communications, or related field preferred. No mandatory certifications required.
Miami-fort lauderdale, United states
Hybrid
12-12-2025