Bushbalm Skincare

1 Job

51 Employees

About the Company

Bushbalm is a leader in bikini line skincare, providing effective solutions for the common challenges associated with hair removal. We’re on a mission to boost confidence with our results-driven formulations, crafted to nourish, soothe, and restore your skin—helping you feel comfortable and confident, from your bikini line and beyond.

Founded in Ottawa, Canada, Bushbalm has rapidly evolved from a bold idea into one of the country's fastest-growing skincare brands. After securing a deal on Dragons’ Den, we scaled our eCommerce-first model and have expanded into 6,500+ professional waxing salons and all Ulta Beauty locations nationwide. Recognized by BeautyMatter’s FUTURE50, Bushbalm is not just redefining personal care—it’s helping shape the future of the beauty industry.

Listed Jobs

Company Name: Bushbalm Skincare
Job Title: Brand Marketing Manager
Job Description: Job Title: Brand Marketing Manager Role Summary: Newly created full-time role to drive integrated marketing campaigns across social media, digital channels, and product launches, focusing on brand growth and revenue. Reports to Director of Brand Marketing. Expectations: - 3–5 years experience in brand marketing, digital/social media, preferably in beauty/skincare. - Proven leadership in managing teams or cross-functional projects. - Strong project management skills with ability to prioritize multiple tasks. Key Responsibilities: - Develop and execute 360° marketing campaigns across social media, email, SMS, retail, and influencer collaborations to support product launches. - Oversee DTC social media strategy (Instagram, TikTok, Facebook) with engaging, high-performing content. - Align email/SMS marketing messaging with brand storytelling and promotions. - Manage Amazon team and Levanta affiliate platform for campaign coordination. - Collaborate with design teams to create creative assets for campaigns. - Own brand marketing calendar, ensuring timely execution of launches and promotions. - Lead end-to-end brand campaigns to drive engagement, retention, and sales. - Coordinate photoshoots with photographers and creatives for brand-aligned visual content. - Develop and execute go-to-market strategies for new products. - Analyze campaign performance metrics and optimize strategies using KPIs. - Monitor industry trends and competitor activity to maintain market leadership. - Collaborate with cross-functional teams on messaging and business goals. Required Skills: - Brand storytelling and campaign strategy expertise. - Strong social media platform knowledge (Instagram, TikTok, Facebook). - Data analysis and performance metric tracking. - Copywriting and content creation for brand messaging. - Project management in fast-paced environments. - Creative collaboration with designers/content teams. - Influencer and content creator relationship management. - Familiarity with digital marketing tools (email, SMS platforms). - Passion for skincare, body care, and consumer brand development. Required Education & Certifications: Not specified.