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Change Please

National Account Manager

On site

London, United kingdom

Full Time

13-10-2025

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Skills

Communication Negotiation Strategic thinking Sales Sales Strategy CRM Training Marketing business development

Job Specifications

National Account Manager

Job Type: Full-time/Permanent

Salary: up to PS40,000 Depending on Experience

Schedule: Monday to Friday (variable hours)

Work Location: London based with some national travel

Role Objective

Enable Change Please to exceed our Sales, Profit and Impact goals through successful management of a portfolio of our key customers.

Reporting

The role will report to the Head of Wholesale with regular contact and interaction with all members of the team.

Responsibilities

The National Account Manager will have ownership of a range of the Wholesale division's key National and Regional Accounts. This includes our Contract Catering, Multi Site and Wholesale customer base.

Some specific responsibilities will include the below:

Developing and delivering the Account plans in conjunction with the Head of Wholesale
Overall P&L responsibility of their allocated account base
Accurate forecasting of sales and volume, and delivering growth against these targets
Hosting/representing Change Please at cuppings, trade shows, events, presentations and industry events
Recommend and implement ways of developing existing business and therefore maximise sales of all product groups by range extension through promotional activity, marketing & training
Work with clients and machine partners to recommend and facilitate equipment based solutions
Some Administration support including ordering of samples/equipment for pop ups, events and new site launches
Working across all functions of the business to ensure customers are well managed and supported
Report on planned activity on a medium and short-term basis and review monthly the development of accounts against the sales plan.
Look for new opportunities to collaborate with clients on social impact initiatives including onward employment opportunities
Proactively look for and build a pipeline of new business opportunities, following them through, securing new contracts and onboarding new customers
Completing new business tenders and negotiating pricing/contracts

Sales Strategy & Reporting

Work with the Head of Wholesale to help deliver business development objectives and top line sales goals across all sectors and to ensure alignment to company ambitions.
Timely reporting to Head of Wholesale and wider business on delivery against goals.
Commercial reporting - providing clients with business updates e.g. sales analysis and impact reporting

Service, Support and Administration

Organising coffee machine movements, ordering of samples for tastings and events
Support for customer launches including the ability to deliver barista training, dialling in coffee recipes etc.
Development of relationships with external suppliers to facilitate supply and support of equipment and supporting coffee related products.
Work with Sales Administrator to ensure all customer orders are fulfilled on time and in full

Key Skills and Attributes

Proven sector experience, including successful management of Head Office relationships
Strong Commercial Acumen with P&L management experience
Experience within the coffee industry is preferred
Experience with Contract Catering customers preferred
Advanced computer skills; experienced in Outlook, MS Word, Excel and PowerPoint / presentational software.
Experience using CRM systems to support customer management
An impeccable standard of written and verbal communication in English.
Selling, Negotiation & Influencing skills
Strategic thinking, entrepreneurial and curious by nature
Ability to work under pressure and to strict deadlines whilst remaining in control and approachable.
Ability to develop and ensure strong, positive working relationships internally and externally
Positive and engaging personality, with a hands-on approach
Accessible and responsive to face to face, phone, written and email communication.
High integrity, consistently meets commitments in a timely and professional manner.

A note about Change Please Job Descriptions

A job description is an outline of a role, setting out the main responsibilities and the skills, knowledge and experience required. It is not intended to be a complete detailed account of all activities involved. Change Please is a fast moving, developing business so roles need to be flexible and we expect similar flexibility from the post-holder.

About the Company

COFFEE THAT FUELS CHANGE Change Please is where social enterprise and coffee expertise blend. 100% of Change Please profits helps people experiencing homelessness by training them to become baristas, supporting them with everything they need to turn their lives around - a living wage job, housing, therapy, bank account and onward employment opportunities. We believe that you shouldn't have to sacrifice taste to help give back and our coffee has won multiple awards, including nine highly coveted 'Great Taste Awards'. It all s... Know more