Skills

Leadership Go benchmarking Marketing

Job Specifications

Contract role to start asap for 6 months:

Working with Business Directors and Managing Partners, you work on a variety of projects across the account. A deep understanding and proven track record of working on brilliant and innovative multi-channel campaigns is a must for this role – we partner with our clients to champion and push the best creative work. This role requires you to be comfortable working on projects without a set playbook or way of working and be willing to find creative solutions to make campaigns for a range of budgets.

You’ll work closely with various senior leaders across VCCP to make interesting and innovative work.

WHAT MAKES A BRILLIANT VCCP ACCOUNT DIRECTOR:

COMMERCIAL AND FINANCIAL

VCCP ADs are the lead strategic adviser to their client(s) and the ‘go-to’ person for helping them with their business issues. You will report directly to the Business Director/Managing Partner, but share the responsibility for managing the account.
You will lead your account team to develop proactive and responsive strategic proposals that drive demonstrable value for your clients.
You will identify and develop relationships with key budget-holding clients across their business at all levels, seeking opportunities and developing plans for business growth within your accounts.
You will develop and nurture relationships with people in partner agencies.
You will be accountable for client revenue targets on your account – in terms of forecasts, the buck stops with you – you need to take responsibility for them, anticipating and reacting rapidly to changes in your client's businesses which impact revenue.
You will take the lead in client negotiations with procurement and marketing contacts to agree on agency fees and retainers.

ACCOUNT AND PROJECT ORGANISATION AND MANAGEMENT

VCCP ADs are encouraged to work with their account team as they would their own mini agency and should be comfortable with the entrepreneurial atmosphere this creates – we take the INITIATIVE, we encourage ENTREPRENEURS.
With the above in mind, VCCP ADs lead and motivate the account teams to deliver first-class account management, ensuring projects delivered are of a high standard, on time, and on budget.
You will ensure compliance with VCCP company reporting and legal procedures as well as the management of the client account in accordance of any contractual agreements.
You will ensure your team(s) are adhering to account billing processes, maintaining a sense of urgency in timely and accurate invoicing in line with, or ahead of, your forecast sessions with your Business Director and MD.

DELIVERING ‘CHALLENGER AGENCY’ PRODUCT

You will proactively develop, implement, and share new ways to improve the quality of work within the agency – living up to the agency’s founding principles and challenger philosophy.
You will head up and take responsibility for the agency’s strategic and creative response to briefs, helping to evaluate in terms of quality and budge,t and benchmarking against objectives/KPIs set.
You will work with your team to develop brilliant and inspiring briefs that help to deliver the very best strategic and creative work.
You will oversee the formal evaluation of completed campaigns and the sharing of results – it is important that you make sure learnings are shared across the agency as well as within your team.
You will take leadership in reviewing creative work in an objective and constructive manner, working closely with the creative teams to deliver the best product possible in the pursuit of work that populates culture.

TALENT MANAGEMENT

You will work with your Team and HR to recruit, develop, and retain the best staff across the department.
You will lead, motivate, develo,p and appraise staff – working to motivate and inspire your team to love what they do. Involve and educate them to help them excel individually and as a team. Appraise them in a timely manner, ensuring best practice career development.

INTEGRATION:

Written large across the walls of the agency is VCCP’s founding mantra, ‘IT ONLY WORKS IF IT ALL WORKS’. ADs at VCCP should have a broad range of skills to ensure ideas are conceived and delivered with this in mind. They are responsible for challenging siloed thinking by ensuring an idea is media agnostic and that it is a simple enough thought that can work across every consumer touchpoints.

About the Company

VCCP is the global challenger network for challenger brands. We create enduring brand platforms that deliver value for our client's businesses and enable diverse creative ideas of exceptional quality. Our clients are the world’s most recognisable challenger brands, including Google, White Claw, Cadbury, Virgin Media O2, Cathay Pacific and Canon. Know more