Job Specifications
Salary: £25-28k depending on experience
As a marketing agency, we believe in the power of data when it comes to informing strategic marketing decisions. As a result, we’re growing our Research & Insights department and are on the lookout for a second Junior Analyst to share responsibility for core reporting and insight work, helping to deliver client-ready analysis, and improving how data flows through the business.
We’re looking for someone who:
Has 1+ years’ work experience using mathematical and statistical tools/methods to provide reports and interpret data
Loves uncovering insight in complex datasets and is excited by what data can tell us about marketing performance, customer behaviour, and the retail/leisure landscape.
Is able to work confidently with messy/incomplete data, applying sensible judgement and quality checks.
If this sounds like you, read on…
What is BWP and why should I work for the agency?
BWP is an award winning destination marketing agency. We elevate brands with impactful, creative strategies that bring people to places to achieve commercial growth. Our integrated marketing campaigns supports the growth of brands like The Trafford Centre, Gravity and Stabilo.
All our employees enjoy the standard benefits you’d expect - a competitive salary (in this case £25-28k); 25 days paid holiday plus bank holidays and an extra day for your birthday; and a pension scheme. Plus, we also offer:
A busy social calendar with regular company socials.
Hybrid working – everyone at the agency enjoys three days collaborating and building strong working relations with colleagues in our Marlow town centre offices (Monday, Wednesday & Thursday) and two days working from anywhere.
Bespoke Personal Development Plans and the mentoring and support you need to develop your role.
Company wellbeing programme including a free counselling service as needed.
Company bonus scheme (discretionary) – if BWP does well, so do you. Our Junior Analysts can get up to 4% of annual salary as a bonus.
A culture of appreciation, reward, and recognition with monthly and quarterly awards and celebrations.
What does a Junior Analyst at BWP do?
You’ll be responsible for gathering and analysing data to provide insights that will enable your colleagues to deliver great work for our agency and our clients. This will involve:
1. Client analysis & insight
Delivering analysis and insight to support client reporting, campaign evaluation and strategic planning
Combining multiple sources with varying coverage and reliability, producing clear outputs and appropriately explaining assumptions and limitations.
Creating client-ready charts, tables and written commentary that answer business questions and support recommendations.
Contributing to desk research into market, consumer and competitor trends, translating findings into client-relevant implications.
2. Reporting & dashboards
Maintaining and improving Power BI dashboards and reporting outputs so teams have consistent, trusted performance reporting for clients and internal decision-making.
Collaborating with teams to ensure reporting meets their needs, evolving dashboards and outputs based on their feedback and your own ideas.
3. Data management & process improvement
Helping to maintain and improve the end-to-end data lifecycle, maintaining structured datasets and a future database solution so data is fit for reporting and analysis.
Using Python to support reliable data ingestion and preparation, and to reduce time spent on repetitive tasks.
Using SQL to query and validate data when required, particularly as we transition towards a more structured database environment.
Supporting the ongoing maintenance and light enhancement of bespoke AI tools and workflows introduced to the business, including data preparation and practical troubleshooting.
Contributing to developing internal documentation so tools can be adopted effectively.
What do I need to showcase in my CV to stand out?
We're looking for candidates who have experience delivering analysis from real datasets using a range of data tools and techniques (e.g. Power BI, Python, statistical analysis) and is able to select the tool best suited to the task.
A demonstrable interest in marketing effectiveness, customer behaviour, and the retail/leisure sector is desirable. As is experience working within a marketing agency or relevant industry.
In terms of skills and interests, we're looking for someone who:
Has strong Power BI and Excel skills for reporting and analysis
Has working knowledge of Python for data preparation and analysis (e.g., cleaning, transforming, working with structured datasets).
Has a basis working knowledge of SQL
Has excellent problem solving, critical thinking and analytical skills.
Is able to communicate with a range of stakeholders and tailor reports and insights to their individual needs.
Has a strong understanding of business principles and industry trends/challenges
Has an interest in applied AI a
About the Company
We deliver marketing that drives real business impact in our core sectors; retail destinations, leisure & attractions, and wines & spirits.
We are a fully integrated creative marketing agency and consultancy, covering the full spectrum: strategy, brand & creative, social media, PR, digital marketing, websites, videography, and ESG.
Our work has driven millions of people to places across the globe, we’ve won countless awards and partnered with some of the best brands and destinations around.
With a deep understanding of the ...
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