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Caselton Clark

Head of Marketing Data

Hybrid

London, United kingdom

£ 70,000 /year

Freelance

24-04-2025

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Job Specifications

Role: Head of Marketing Data
Salary: up to £70,000
Location: London, Hybrid 3 days in the office
Role type: 9-month FTC

Company

This global company is a leader in providing high-quality content, data, and events to professionals in private equity, venture capital, and real estate. Known for innovation, they offer valuable insights that help clients navigate complex markets and make informed decisions.

Role

Partnering with marketing leaders, you’ll drive data strategies that power targeted campaigns across subscriptions, events, sponsorships, and more. You'll build and lead a high-performing team of data specialists to support these goals.

You'll also seek out new data sources, refine targeting processes, and ensure data quality and compliance.

Responsibilities:

Develop data plans to achieve business objectives (to increase subscriber and network volumes, orders and revenue from delegates and sponsors.
Collaborate with global asset class marketing teams to identify target audiences, source and select data, and manage the execution, tracking, and analysis of marketing campaigns.
Leverage tools like Microsoft Dynamics CRM and Marketo to maximise marketing performance and data insights.
Lead briefings and training sessions with the marketing team to embed data-driven planning.
Work closely with the Data Science team, and marketing managers to creation post-campaign-analysis reports which are accurate, timely, reviewed regularly and actioned.

Requirements

Extensive marketing data industry experience gained within B2B financial services, business information or events organisations.
Build strong stakeholder relationships, work under pressure, recruit and manage a high performing team.
Good understanding of structured query language (SQL) for manipulating data from a large data warehouse.
Knowledge of General Data Protection Regulations and other privacy frameworks and their application within data driven marketing environments.

Please send your CV to jen@caseltonclark.co.uk to be considered for this position. Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences.

About the Company

Caselton Clark is an executive search recruitment solutions provider founded in 2007. Specialising in the FMCG, Media and Events and Intellectual Property sectors, Caselton Clark supports businesses of all sizes with senior recruitment requirements, staffing strategies and solutions. Established by two brothers, Mike and Tim South, Caselton Clark was founded due to its co-founders' frustrations and experiences as hiring managers. Finding a recruitment provider that truly understood their requirements and could deliver suit... Know more