SNOWGROUP

www.snowgroup.ca

1 Job

4 Employees

About the Company

The Expedia of Winter Sport & Travel. The First E-Commerce & Booking Ecosystem for 130M Skiers Worldwide. --- Skiing is the most complex & expensive sport to plan & book! There are lots of moving parts -- picking the right mountain, checking the snow, finding accommodation, booking airlines, renting skis, arranging transportation, and so on. There are 130Million skiers! Thats a massive underserved niche who spend $80 billion annually. Thats why we are building Reservewinter, "The Expedia of Winter Sport & Travel". Through specialized travel booking tools and a social e-commerce platform, we've created a one-stop shop that makes building a complete ski trip fun and easy. Making it the first skier ecosystem.

Listed Jobs

Company Name: SNOWGROUP
Job Title: Social Media & Content Lead – Ski Startup
Job Description: **Job Title** Social Media & Content Lead – Ski Startup **Role Summary** Lead Snowgroup’s digital presence on LinkedIn, Instagram, and additional platforms. Create, schedule, and manage copy, graphics, reels, and simple video edits to support outreach to investors, vendors, and customers. Own the content calendar, collaborate with marketing, CRM, and product teams, and measure engagement to improve reach and impact. **Expectations** - Run social channels for a startup, brand, or community. - Produce rapid, high‑quality content using Canva, Figma, or Adobe. - Balance storytelling with brand consistency. - Organize and maintain a posting calendar independently. - Bonus: Experience in travel, B2C, or lifestyle sectors; personal ski or snowboard interest desired. **Key Responsibilities** - Develop and maintain a social media calendar and posting cadence. - Write engaging copy for posts, updates, and announcements. - Design visual assets: graphics, reels, simple video edits, templates. - Coordinate campaigns with marketing, CRM, and product teams. - Monitor engagement metrics and iterate content for better reach/impact. - Support community storytelling (vendors, trips, Snowbus riders, etc.). **Required Skills** - Social media strategy and execution. - Copywriting and copy editing. - Graphic and basic video editing (Canva, Figma, Adobe Suite). - Analytical mindset for engagement tracking. - Strong organizational and project‑management skills. - Brand guideline adherence and consistency. - Excellent communication and collaboration. **Required Education & Certifications** - Bachelor’s degree in Marketing, Communications, Design, or related field (preferred). - Social Media Marketing or Design certifications (plus).