Cultura Connect

About the Company

Cultura Connect is a specialised recruitment firm dedicated to serving the dynamic and innovative Agriculture, food & forestry sectors. With a deep understanding of the industry's unique challenges and opportunities, Cultura Connect connects top talent with leading companies driving the future of land based sectors. Their team of experienced consultants leverages a global network to provide personalised recruitment solutions, fostering mutually valuable relationships between clients and candidates.

Listed Jobs

Company Name

Cultura Connect

Job Title

Head Of UK Sales

Job Description

Job Title: Head of UK Sales Role Summary: Senior sales leader responsible for developing and executing the UK commercial strategy for an Ag‑Tech company, building a high‑performance sales team, and driving revenue growth through farmer engagement and market expansion. Expectations: Deliver measurable sales targets, establish a results‑driven culture, leverage data analytics to refine processes, and represent the company at key industry events. Key Responsibilities: • Build, coach, and lead a UK sales team, establishing structures and a performance‑centric culture. • Develop and implement a comprehensive UK sales strategy focused on farmer relationships and market penetration. • Optimize end‑to‑end sales systems using analytics and technology to ensure process excellence. • Represent the company at industry events, conferences, and critical customer meetings. • Collaborate with marketing to generate leads and improve conversion rates. • Monitor industry trends, identify new market opportunities, and drive growth initiatives. Required Skills: • Proven sales management experience with a track record of leading high‑performing teams. • Strong B2B and B2C sales expertise, particularly in agricultural or livestock sectors (beef preferred). • Excellent communication, interpersonal, and relationship‑building abilities. • Strategic thinker with robust business acumen and data‑driven decision‑making skills. • Outstanding organisational, planning, and prioritisation skills. • Self‑motivated, hands‑on approach, highly professional, and results‑oriented. • Proficient in using CRM and sales analytics tools. Required Education & Certifications: • Degree in sales, business, marketing, or a related field. • Valid UK driving licence with willingness to travel domestically and internationally. Preferred Skills: • Experience selling across European markets. • Familiarity with Ag‑Tech or livestock technology solutions.

United kingdom

Remote

26-01-2026