Particular Audience

About the Company

Particular Audience is an AI-native retail media and personalisation platform that unifies proprietary large language powered search, hyper-personalisation, and sponsored product ad decisioning into a single ranking system.

Founded in 2017, PA helps retailers maximise profit-per-pixel—balancing relevance, conversion, margin, and ad yield in real time. Its multimodal machine-learning platform replaces legacy keyword and rules-based approaches, enabling automated, intent-aware retail media without degrading the shopper experience.

Headquartered in London, Sydney, and Vancouver, Particular Audience supports global enterprise retailers and contributes to open standards such as the Model Context Protocol (MCP), enabling agentic commerce on retailer-controlled infrastructure.

AI/ML that powers all customer interactions. If you see it, search it, click it, and buy it – that's PA.

Listed Jobs

Company Name

Particular Audience

Job Title

Sales Development Representative

Job Description

**Job Title** Sales Development Representative **Role Summary** Part‑time, 3‑month contract focused on identifying and qualifying leads for a tech‑driven retail media platform. Responsibilities include prospecting, cold outreach, solution mapping, calendar management, and rapid product learning to support sales and marketing initiatives. **Expectations** - Generate qualified leads that meet pipeline criteria. - Meet or exceed monthly lead‑generation targets. - Maintain accurate activity records in CRM. - Provide timely insight on prospect feedback to product and marketing teams. **Key Responsibilities** - Prospect potential clients through database research, social selling, and industry events. - Execute multi‑channel outreach campaigns; conduct cold calls and personalized emails. - Map prospects’ pain points to product capabilities and articulate value propositions. - Manage calendars and schedule meetings for senior sales representatives. - Work closely with sales, marketing and product teams to refine messaging and campaign messaging. - Continuously learn product details, market trends, and competitive positioning. **Required Skills** - Inside sales or lead‑generation experience (or strong willingness to learn). - Excellent verbal and written communication. - Proven ability to build relationships and engage stakeholders. - Self‑motivated, goal‑driven, and comfortable with cold calling. - Ability to work collaboratively in a fast‑changing environment. - Knowledge of retail media, advertising, technology or AI sectors is a plus. **Required Education & Certifications** - Current university student or recent graduate (Bachelor’s degree or equivalent). - No mandatory certifications, but exposure to sales tools (CRM, prospecting software) is desirable.

Bath, United kingdom

On site

03-03-2026