- Company Name
- Greater Spokane Incorporated
- Job Title
- Director of Strategic Communications
- Job Description
-
**Job Title:** Director of Strategic Communications
**Role Summary:**
Lead the organization’s overall communications strategy, ensuring consistent, clear, and brand‑aligned messaging across all initiatives and audiences. Shepherd crisis communication, content creation, digital engagement, event support, and team leadership to amplify organizational influence and support strategic objectives.
**Expectations:**
- Direct collaboration with the Chief Strategy Officer, CEO, and senior leadership to translate complex policies and initiatives into compelling narratives.
- Maintain responsiveness and agility in crisis situations, ensuring timely, accurate guidance for internal and external stakeholders.
- Foster a professional, accountable communications team that delivers high‑quality written, digital, and event materials in line with organizational priorities.
**Key Responsibilities:**
- **Strategic Communications Leadership** – Develop, update, and enforce a crisis communications framework; build and execute a comprehensive communications strategy aligned with mission and priorities.
- **Messaging & Content Strategy** – Author and edit executive communications (speeches, op‑eds, reports); establish messaging frameworks; oversee newsletters, website, social media, and marketing collateral.
- **Digital Communications** – Set direction for social media and digital content; manage communications calendar; analyze engagement metrics and refine tactics.
- **Events & Stakeholder Engagement** – Guide the Events & Engagement Manager to align event messaging and promotional materials with communications strategy; support planning for major initiatives and regional convenings.
- **Team Leadership** – Coach and manage the Marketing & Communications Coordinator and Events & Engagement Manager; develop workflows, set priorities, and ensure effective coordination across activities.
**Required Skills:**
- Strategic planning and analytical thinking
- Advanced written and verbal communication; editorial oversight
- Crisis management and rapid response coordination
- Digital content strategy and social media management
- Stakeholder engagement and partnership facilitation
- Project management, calendar coordination, and metrics analysis
- Leadership, coaching, and collaborative team building
- Knowledge of public policy, economics, and nonprofit communications
**Required Education & Certifications:**
- Bachelor’s degree in Communications, Marketing, Public Relations, or related field (master’s preferred).
- Professional certifications such as Chartered Institute of Public Relations (CIPR), Certified Public Relations Professional, or Digital Marketing certification are advantageous.