Job Specifications
This position is posted by Jobgether on behalf of XM Cyber. We are currently looking for a Director of Product Marketing in the United States.
Are you a strategic storyteller with a passion for cybersecurity? This high-impact leadership role offers the opportunity to shape product positioning, craft go-to-market strategies, and drive demand across a global customer base. Collaborating closely with product, sales, and marketing teams, you'll champion new launches, lead competitive analysis, and develop compelling messaging to engage both prospects and partners. If you thrive in fast-paced B2B tech environments and enjoy turning complex solutions into clear, market-ready narratives, this position offers the ideal stage to showcase your product marketing expertise.
Accountabilities:
Develop clear, differentiated messaging and positioning strategies that resonate with target audiences
Lead and manage product launches, creating impactful deliverables that drive adoption and growth
Conduct ongoing market and competitor analysis to fuel content creation and strategic decision-making
Research buyer personas and segment insights to refine offerings and improve the customer journey
Create sales enablement materials, including presentations, whitepapers, and playbooks
Participate in webinars, conferences, and analyst briefings to advocate for the product and engage with the market
Drive integrated marketing campaigns aimed at both acquisition and adoption across customer segments
Requirements
5-7 years of B2B enterprise product marketing experience, ideally in the cybersecurity sector
Proven success in translating technical product capabilities into compelling, value-based messaging
Strong understanding of buyer personas and customer pain points, with a customer-first mindset
Exceptional writing, storytelling, and presentation skills in English
Highly organized and collaborative, with the ability to thrive in cross-functional environments
Energetic, self-driven, and passionate about building powerful go-to-market strategies
Benefits
Competitive compensation based on experience and seniority
Flexible remote work options within the United States
Opportunity to influence the GTM strategy of a cutting-edge cybersecurity platform
Collaborative and innovative work environment with top-tier marketing and product talent
Participation in industry events and professional development initiatives
Health, dental, vision, and other insurance coverage
Paid time off and company holidays
About our process:
Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.
When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.
Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.
It compares your profile to the job's core requirements and past success factors to determine your match score.
Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.
The process is transparent, skills-based, and free of bias -- focusing solely on your fit for the role.
Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.
Thank you for your interest!
About the Company
Your future of work, like you've always dreamt it, is now possible with Jobgether !
The Covid crisis has accelerated its revolution but work, as we knew it, doesn't exist anymore.
Tomorrow, jobs will be hybrid, remote and asynchronous. Flexibility will be the norm.
Jobgether helps you find your next remote job, wherever you are.
Know more