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Global Brand Marketing Manager (Cosmetics), Western Markets

Global Brand Marketing Manager (Cosmetics), Western Markets

Remote

United states

Junior

Full Time

08-09-2025

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Skills

Communication Social Media Marketing E-commerce

Job Specifications

Join one of Asia's fastest-growing beauty companies as they expand their global presence. This is an exciting opportunity to shape how a dynamic brand is experienced worldwide, crafting culturally relevant campaigns and building brand love across international markets. The role will be based remotely in the United States.

In this role, you will execute the global brand marketing strategy, localize the brand message for diverse audiences, and build brand love and awareness through impactful storytelling, content, and social media engagement.

Key Responsibilities

Translate global brand and product strategies into locally relevant campaigns.
Develop creative brand campaign ideas aligned with product and brand DNA.
Deliver 360deg activation plans across online (media, digital, social, e-commerce) and offline (retail, OOH, events, experiential).
Leverage local consumer insights to refine brand positioning, storytelling, and amplification.
Define campaign objectives and manage cross-functional collaboration with agencies and internal teams.
Build content strategies and initiate partnerships with local celebrities, influencers, or IPs.
Design and implement social media campaigns, with a focus on emerging platforms.

Required Qualifications & Experience

3 to 5 years of experience in brand marketing, ideally within beauty, skincare, fashion, or lifestyle sectors.
Proven ability to lead multi-channel brand campaigns, with strong emphasis on digital and social.
Creative portfolio showcasing expertise in content development (visual & copy) and social media.
Experience in brand globalization or international campaign execution.
Strong knowledge of global beauty trends and digital/social platforms (Instagram, TikTok, YouTube).
Excellent written and verbal communication skills in English (mandatory).

If you are passionate about building global beauty brands and meet the above criteria, we invite you to apply. Due to the high volume of anticipated responses, we regret to inform that only shortlisted candidates will be contacted. Please apply via this advertisement, or send your CV and/or portfolio to brenda.ho@hudson.sg.

About the Company

For four decades, we've helped people realise their potential and supported businesses to grow with the right talent, because the right fit changes everything. Australian owned and operated, we've earned the trust of clients and candidates across enterprise and government throughout ANZ. From building high-performing contact centre teams to placing top talent in tech, marketing, engineering and beyond, we bring deep expertise and a personal approach to every search. We know the right job can change a life, and the right hire... Know more