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Senior Marketing Manager (Public Sector) – 12-Month FTC

Senior Marketing Manager (Public Sector) – 12-Month FTC

Hybrid

London, United kingdom

£ 450 /day

Senior

Freelance

22-10-2025

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Skills

Communication Go Stakeholder Management Sales Marketing Project Management

Job Specifications

SALT is working with a leading global SaaS business who are seeking an experienced Senior Marketing Manager to drive strategic marketing programmes supporting a key public-sector client segment.

Hybrid working in London
Up to £450 per day, inside IR35
8+ month contract

The role requires a blend of field, digital, and traditional marketing expertise to help shape and deliver impactful go-to-market strategies that generate pipeline and drive growth.

Key Responsibilities

Develop and execute integrated marketing plans tailored to the UK public sector
Translate business and sales priorities into actionable marketing programmes
Lead account-based marketing (ABM) and executive engagement strategies
Manage local campaigns and events, collaborating with internal stakeholders and agencies
Measure and report on campaign performance and impact on revenue
Partner closely with sales to align marketing activity with business goals
Manage external agencies and vendors to deliver high-quality execution

About You

5+ years of B2B marketing experience within the technology or enterprise sector, ideally supporting public sector or similar markets
Proven experience building and delivering pipeline-driving marketing programmes across multiple channels (digital, field, events, etc.)
Strong stakeholder management skills and the ability to influence in a matrixed organisation
Hands-on experience with ABM, customer engagement campaigns, and event management
Excellent analytical, communication, and project management abilities
Comfortable working in a fast-moving environment and dealing with ambiguity

About the Company

We're a leading global recruitment agency, specializing in digital talent and our mission is to create futures to make your life easier. Recruitment is the process of seeking out the best person for a job and the best job for a person. At Salt, not only do we strive for the best today, but to create the best future for all in an ever-changing digital world. We see digital recruitment as working with businesses and candidates through digital disruption, innovation, transformation, and business change. Our consultants are ... Know more