Job Specifications
Regional Business Director – Southeast
Location: Florida (covering FL, AL, MS, SC)
Reports to: VP of Sales | Employment Type: Full-Time, Exempt
The Opportunity
We’re looking for a Regional Business Director to build, own and lead the Southeast U.S. This role is ideal for a sales leader who thrives in an entrepreneurial environment, values autonomy, and is motivated by building and scaling—not maintaining the status quo. You’ll take full responsibility for regional performance, distributor leadership, and execution of go-to-market strategies in a fast-moving, high-growth setting.
About Atreon Orthopedics
Atreon Orthopedics is a fast-growing start-up designing synthetic electrospun scaffolds that work seamlessly with the body’s natural repair process, optimizing the healing microenvironment and supporting native tissue remodeling across a broad continuum of applications, including Sports Medicine, Joint Reconstruction, Ortho Trauma, and Foot & Ankle. Our technology positions us at the forefront of the rapidly advancing biologics and soft-tissue healing market.
We are an innovative, collaborative, ownership-minded team where initiative is valued and impact is immediate.
What You’ll Do
Own regional revenue growth and sales execution across the Southeast
Recruit, train, mentor, and retain high-performing distributor and rep network
Build and execute strategic regional sales plans aligned with aggressive growth goals
Develop strong relationships with key surgeons, customers, and partners
Lead in-OR case support while training and educating surgeons, staff and new sales representatives on product application, technique, and best practices
Act as the voice of the field—bringing market insights, customer feedback, and competitive intelligence to leadership
Collaborate closely with Marketing, Product Management, Operations, and Customer Service to drive alignment and execution
Manage product approvals and pricing negotiations in ASCs and Hospitals, sales forecasting, KPIs, and performance reporting to the VP of Sales
Represent Atreon at industry meetings, conferences, and customer events
What We’re Looking For
7+ years of progressive sales leadership experience in Orthopedics, and/or Sports Medicine
Strong leadership presence with excellent communication and negotiation skills
Proven success exceeding revenue targets and building scalable sales organizations
Experience working with and leading an independent distributor sales channel
Trusted relationships with surgeon KOLs, industry HCPs and administrative rolls at hospitals and ASCs
Direct operating room experience supporting cases, serving as an educational resource to surgeons and clinical staff, and consistently demonstrating strong OR protocol and professional etiquette
Proven success commercializing new, innovative technology platforms
Comfortable operating with limited structure and high accountability
Willingness to travel frequently within the region & nationally for meeting support
Bachelor’s degree in Business, Marketing, or related field
Preferred Experience
Foot & Ankle and/or Sports Medicine surgical markets
Independent distributor sales channel leadership
Proven success contributing within an emerging technology or early-stage company environment
Territory planning, quota setting, and sales compensation design
Why Atreon
High-impact leadership role at a rapidly growing biomaterials company
Entrepreneurial culture that values ownership, initiative, and collaboration
Opportunity to help shape the future of tissue regeneration—not just sell into it
Competitive compensation package including base salary, performance-based commission, and comprehensive benefits
Atreon Orthopedics, Inc. is an Equal Opportunity Employer.
About the Company
Atreon Orthopedics is a tissue regeneration company powered by breakthrough regenerative technology and renowned scientific expertise. Tendon and ligament injuries affect ten million people yearly, spanning all lifestyles and demographics. Atreon is committed to dramatically improving healing and long-term outcomes for patients encountering these soft-tissue injuries. ROTIUM®, our initial product for rotator cuff repair, is a bioresorbable wick designed as a scaffold to harness and hold biologically active substances at the ...
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