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Crown Lift Trucks UK

International Accounts Manager - (Region West)

On site

Basingstoke, United kingdom

Internship

10-02-2026

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Skills

Sales Sales Strategy CRM Training Marketing Recruitment business development

Job Specifications

About Crown Lift Trucks Ltd

Crown is one of the world’s largest material handling companies with a reputation for award-winning product design, advanced engineering & technology, as well as superior after-sales service. For 80 years, Crown’s business philosophy has utilised vertically integrated processes to design, manufacture, and distribute forward-thinking, innovative solutions that improve customers’ productivity and operating efficiency. Crown produces a broad range of forklifts, batteries and chargers as well as automation solutions and fleet management technologies, and warehouse solutions products and design services.

Since its founding in 1945, the family-owned company has placed the customer at the heart of its business. This commitment is reflected in its brand promise: “When every minute matters, customers can count on Crown to keep their businesses moving.”

Job Description

Responsible for the acquisition of new IAs (20%), and the development, management and coordination/maintenance of current IAs (80%) this includes providing support to NA Managers/Dealers to increase engagement and penetration, and sales to International Accounts.

This position reports to the Director of National Accounts EMEA.

Key Tasks

Management of International Accounts

Grow market position and customer share; develop sales strategies for assigned accounts to achieve this
Identify with the Director National Accounts EMEA, which accounts need managing and maintaining by the National Accounts Manager (account management), and which need penetrating (business development). Manage and review.
Establish multi-level relationships within the accounts, supporting the sales strategy on an international and national level; proactively engage with local sales people to achieve this
Make sure customer intelligence is thorough, detailed and all opportunities are addressed
Establish an annual regional sales budget and communicate this within the budgeting process
Drive the business centrally and locally ensuring information is shared and stakeholders are fully briefed

Management and support of Global Accounts growth within/or outside EMEA

Maintain good connections to allocated global accounts. Implement frame agreements, identify EMEA opportunities for growth as well as supporting opportunities in other Crown theatres

Reporting, PTP, CRM, and Discount requests

Ensure accurate and timely data and reporting; implement C360 for activity and sales forecasting
Monitor National Account Managers performance to plan (PTP), support, review and manage
Provide full and factual data to allow discount decisions to be made

Team Working and collaboration

Support a collaborative team approach; share information with all stakeholders where relevant, including the Crown Branch and Service network, Dealer Operations, other Crown departments such as Product Marketing, Infolink/Insite Services, Motive Power and Customer Support to ensure sufficient support and coordination is met to acquire new and maintain existing customers

Employee Development and Miscellaneous

Support a can-do working environment based on performance and success
Extensive travel, and customer visits (80%)
Act on various projects as needed. Perform other duties as assigned

Vacancy Details

Hours Of Work

Monday to Friday – 37 hours per week

Target Salary

Competitive salary

Company Vehicle

Company car & fuel card; private mileage benefit subject to tax regulations.

Holidays

25 days holiday plus Bank Holidays.

Pension

Company pension plan.

At Crown, we know that our employees are the driving force behind our success in the material handling industry. We cultivate a culture of passionate people and inspired innovation. In fact, throughout Crown’s history, more than 1,000 employees have reached a 25-year milestone, and we are proud to have travelled their career paths with them.

From employee training and development to competitive compensation packages, we invest in our employees, knowing that people are always at the core of what moves us forward.

In addition to financial remuneration and participation, we our offer our employees various social benefits including but not limited to:

Excellent discount scheme with access to the best perks from some of the UK’s biggest brands.
Tell Us Health

Please Contact Us Via Our Website At

Crown Lift Trucks Ltd

Karen Callander

Rutherford Road

Basingstoke

RG24 8PD

www.crown.com

If you have any further queries regarding this job, please do not hesitate to contact the Recruitment Team at Crown Lift Trucks Ltd on 01256 300211 or via uk.recruitment@crown.com

About the Company

Crown is one of the world’s largest material handling companies with a reputation for award-winning product design, advanced engineering & technology, as well as superior after-sales service. Crown’s business philosophy utilises vertically integrated processes to design, manufacture and distribute forward-thinking, innovative solutions that improve customers’ productivity and operating efficiency. Crown produces a broad range of forklifts, batteries and chargers, as well as automation solutions and fleet management technolog... Know more