Job Specifications
Position Title:
Specialist, Marketing and Sales (Media Solutions) (Telework/Hybrid)
Status of Employment:
Temporary Long-Term (Fixed Term)
Position Language Requirement:
English
Language Skills:
English (Reading), English (Speaking), English (Writing)
Work at CBC/Radio-Canada
At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.
Unposting Date:
2026-03-02 11:59 PM
This is a hybrid role with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines.
Your role
Performs specialized administrative and clerical tasks to support an individual, unit, department, or operation, or to respond to the requirements of external media clients. The activities involved are critical to the delivery of services committed and the maintenance of achieved revenue and require independent judgment and decision-making within the parameters of established operating procedures.
Key Tasks:
Analyses, interprets, and disseminates data from various sources including audience research demographics, client profiles, program schedule changes, commercial instructions, sales orders, and commercial material, to determine the potential impact on the unit, department, and/or external client and facilitates decisions regarding the on-air presentation. Advises when changes are required to accommodate sales objectives (for example – re-allocation of inventory between tiers) or to meet client’s needs (for example – late arriving material).
Inputs and manages data such as sales bookings, commercial scheduling instructions, commercial logs, cut-ins, and sales promotions to develop a commercial schedule that meets advertiser commitments and adheres to CBC policies and guidelines.
Develops relationships and negotiates with internal and/or external clients to maintain revenue, resolve billing discrepancies, or arrange for make-goods, commercial material, program format changes, commercial production, or the extension of deadlines.
Identifies, through research and investigation, conflicts, issues, and concerns (for example – product conflicts, the rejection of commercial material, the need to offer replacement spots) and either resolves, if within accepted parameters, or makes recommendations for resolution including specific timelines where appropriate.
As required, performs the following tasks:
Interpret post-air information and input the status of commercial telecast through post analysis reports (via Cognos and/or manual processes).
Get approval for a compensation schedule and book the same.
Determine the placement of commercials within a program and crosscheck against all tiers for commercial conflict and resolve any incidents that are discovered.
Manage the inventory in the commercial library.
Create and maintain computer-based files.
Submit applications for credit approval to the Finance Department on behalf of local or national advertisers.
Interpret, apply and ensure adherence to the policies concerning advertising standards, and approve or reject new submissions as appropriate.
View commercial “reels” to ensure that the integrity of product protection is maintained and make any required changes.
Co-ordinate the receipt and production of on-air billboards and ensure that appropriate payment is received.
Gather research and presentation material to support sales proposals.
Analyze the success of client advertising campaigns.
We are looking for a candidate with the following:
A level of education equivalent to graduation from community college with an emphasis on accounting, statistics, business, or marketing consistent with the area of potential assignment.
Three years of relevant experience that demonstrates a knowledge and understanding of marketing and sales in the context of the broadcasting industry.
Previous media agency and/or broadcast sales experience is an asset.
Candidates may be subject to skills and knowledge testing.
We thank all applicants for their interest, but only candidates selected for an interview will be contacted.
As part of our recruitment process, candidates who advance to the next
step will be asked to complete a background check. This includes:
A mandatory Criminal record check.
Other background checks may be conducted based on the operational requirements of the position.
CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a w
About the Company
CBC/Radio-Canada is Canada's national public broadcaster and a strong advocate of Canadian culture.
We offer a unique space and a fresh Canadian perspective with unmatched cultural, musical and documentary programming. We do it in French, English and eight Aboriginal languages.
Our activities promote creative work and contribute to the local economy. In television only, our investments in independent Canadian productions fund more than 10,000 jobs across the country. For a complete list of our current job opportunities, vi...
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