Job Specifications
the ideal candidate:
has a minimum of 2 years in FMCG marketing, trade/shopper marketing or category management.
is ambitious, intelligent, hard-working, a fast learner and a self-starter with a can-do attitude
is very organised
has strong communication skills & is a confident presenter
is analytical, proficient on Excel and has experience conducting and analysing market data
is commercial
is passionate about itsu and our products & want to grow with the company
is a team player
about us:
itsu is the healthy eating, Asian inspired quick service retail & grocery brand with over 70 stores in the UK and a leading grocery business across Europe and beyond. Renowned for its best-in-class food made fresh in every shop every day, itsu has huge global ambitions with a commitment to continue to open many more stores and intensify the growth of its already thriving grocery arm. With its best-in-class healthy food, latest technology, innovation, and talented workforce, itsu is the future of fast food.
itsu [grocery], which this role falls under, takes the itsu brand into supermarkets, health food stores, online, wholesale and internationally with products such as crispy seaweed thins, frozen gyoza & bao, brilliant’broth, rice’noodles & miso’easy to name a few…
D&I statement:
itsu [grocery] is committed to building a diverse, equitable and inclusive organisation. We encourage applicants from a wide range of backgrounds to apply for all of our opportunities.
When applying for a role with us, please remove your: full name, name of University/School, address, email address and any photos of you on your CV and covering letter. non-anonymised CVs may not be reviewed.
the role:
This role manages trade/retail marketing and buyer engagement for some of itsu [grocery]’s product ranges. The role works closely with the sales team to bring the itsu brand to life in store and online.
responsibilities:
Buyer sell-ins: with the category team, build the NPD [new product development] presentations to attend & present at 1) Internal sell-in meetings to the sales team 2) external buyer meetings.
Trade/retail marketing activity: manage all trade marketing activity in store and online across Grocery Multiples, Wholesale, High Street and Convenience, in line with allocated budget [set by the Marketing Controller]. Conduct ongoing performance reviews and make recommendations for optimisation and improvement. Manage marketing-related field sales initiatives, working with sales & business development team to implement.
Buyer engagement: Oversee all buyer engagement [samples, food safaris, trade shows and head office sampling]. Work closely with the Marketing Executive to manage & execute.
Trade PR: Oversee all LinkedIn, Grocer [trade magazine] and industry award activity. Work closely with the Marketing Executive to manage & execute.
Business reporting & consumer insight: stay on top of industry news [with a particular focus on marketing/trade marketing and consumer behaviour]. Support Marketing Controller on consumer insight & strategic projects when required.
Budget Management: Manage the trade marketing & buyer engagement budget, reporting on spend to the management team monthly.
Line Management: Manage the Marketing Executive
what we offer:
competitive salary
competitive bonus scheme
25 days holiday + bank holidays (2 bank holidays are interchangeable for other religious holidays)
health insurance
company pension scheme
hybrid working (2 days wfh)
opportunity to work from home abroad
50% employee discount in itsu shops
free itsu lunch
discounts at major retailers
a sizeable training budget to support your ongoing development
About the Company
We are itsu, the leading Asian-inspired quick-service restaurant and grocery brand with over 80 restaurants across the UK, Belgium, and France, and a growing wholesale business across Europe and beyond.
We’ve been serving nutritious, Asian-inspired food with respect, precision & passion since 1997. In addition to our restaurants, our itsu [grocery] team develop unique Asian-inspired dishes and ingredients for all major supermarkets across ambient, chilled & frozen.
Together we are determined to keep innovating, to keep la...
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