Job Specifications
Come... Enjoy... Work in a fast paced, dynamic environment. Located on the Tsuut’ina First Nation, Grey Eagle Resort & Casino is Calgary’s number one entertainment facility. We are looking for talented, energetic and motivated individuals to join our diverse workforce! We offer competitive salaries, benefits and opportunities to grow your career.
Position Overview
The iGaming Marketing Manager is responsible for leading all marketing efforts for Grey Eagle Resort & Casino’s online gaming platform. This role focuses on growing player acquisition, driving retention, and increasing digital revenue while ensuring all campaigns follow regulatory and compliance standards.
This position works closely with the casino, hospitality, player development, and digital marketing teams to create a seamless guest experience across both online and on-property channels.
Key Responsibilities
Strategy & Growth
Lead the overall marketing strategy for the iGaming platform, including player acquisition, retention, and reactivation
Build and manage marketing plans that support revenue growth and long-term player value
Identify new digital opportunities, partnerships, and promotional concepts to grow the online player base
Campaign Management
Plan and execute digital campaigns across email, paid media, website, app, and social platforms
Work with the Digital Marketing Specialist and creative team to develop ads, content, and promotional assets
Manage promotional calendars, bonus campaigns, and player offers
Player Engagement & CRM
Oversee player communication strategies, including onboarding journeys, lifecycle campaigns, and loyalty messaging
Partner with Player Development and Casino Marketing to align online and on-property promotions
Support VIP and high-value player initiatives for the iGaming platform
Compliance & Reporting
Ensure all marketing materials and campaigns meet regulatory, compliance, and responsible gaming standards
Track and report on performance metrics such as acquisition cost, conversion rates, retention, and revenue
Prepare regular performance updates for leadership and executive reporting
Collaboration & Leadership
Act as the main point of contact for iGaming marketing across internal teams and external partners
Support cross-functional planning with IT, compliance, operations, and vendors
Provide guidance and direction to internal team members supporting digital and iGaming campaigns
Education And Experience
3–5+ years of experience in digital marketing, gaming, hospitality, or a related field
Experience with online gaming, sports betting, or regulated digital platforms is a strong asset
Strong understanding of paid media, email marketing, CRM systems, and performance tracking
Comfortable working with data, analytics, and performance dashboards
Strong communication and project management skills
Knowledge, Skills And Abilities
Skills & Attributes
Strategic thinker with a strong focus on growth and results
Highly organized and able to manage multiple campaigns at once
Collaborative and comfortable working across departments
Detail-oriented with a strong understanding of compliance and brand standards
Creative mindset with a data-driven approach
We thank all applicants, however, only those considered for an interview will be contacted.No phone calls please.
Priority will be given to Tsuut'ina Nation members.
About the Company
Located on the beautiful Tsuut'ina Nation, just minutes from Calgary's downtown core. Grey Eagle Resort & Casino is Calgary's Entertainment Destination.
Grey Eagle Resort & Casino consists of a beautiful, modern 4-Star Hotel, Casino, and state-of-the-art Event Centre. Offering first-class services and amenities including, 4 gourmet restaurants, 84,000 square feet of gaming action with over 30 live table games, 24/7 poker room, over 900 slot machines, multi-purpose concert and special event venue featuring world-class acts, ...
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