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Salt

Digital Analyst - 3 month FTC (Temp to perm)

Hybrid

London, United kingdom

Freelance

12-05-2025

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Job Specifications

Salt is looking for an experienced Digital Analyst (3-month FTC) to support campaign tracking, reporting and insights across digital, web, social, and email activity. The role sits within a multi-disciplinary team and will be central in implementing tracking, building dashboards, and delivering actionable insights for cross-channel campaigns targeting young audiences, educators, and communities.

Hybrid working in London

You will:
Set up and manage tracking across digital channels using GA4, GTM, and UTM parameters
Build and maintain dashboards in Power BI and Looker Studio to report on KPIs and campaign effectiveness
Analyse web, social, and email performance, identifying actionable insights to improve marketing outcomes
Work with internal teams to ensure accurate tracking, quality assurance, and reporting consistency
Support continuous improvements in data collection, reporting processes, and team training

What you'll need:
Strong hands-on experience with GA4, GTM, Power BI, Looker Studio, and social platform analytics
Solid knowledge of tracking and performance metrics across digital, social, and email
Confident communicator, able to explain data and insights to non-technical stakeholders
Advanced Excel skills and experience working in a fast-paced environment
Experience in reporting for platforms such as Meta, TikTok, and email tools (DotDigital a plus)

About the Company

We're a leading global recruitment agency, specializing in digital talent and our mission is to create futures to make your life easier. Recruitment is the process of seeking out the best person for a job and the best job for a person. At Salt, not only do we strive for the best today, but to create the best future for all in an ever-changing digital world. We see digital recruitment as working with businesses and candidates through digital disruption, innovation, transformation, and business change. Our consultants are ... Know more