Skills

Communication Problem-solving Content Creation Audience Engagement Marketing Analytics

Job Specifications

This role is ideal for an experienced WeChat marketing professional who can drive impactful campaigns for a personal project targeting the Chinese market. The successful candidate will be responsible for developing and executing tailored marketing strategies on WeChat, ensuring the project's objectives are met efficiently and effectively. This is a full-time contract position that offers the flexibility of remote work, making it suitable for candidates with a deep understanding of the Chinese digital landscape and a proven track record in WeChat marketing.

Deliverables

- Develop and implement comprehensive WeChat marketing strategies aligned with project goals

- Create, manage, and optimize official WeChat accounts, including content planning and publishing

- Design and execute targeted campaigns to grow audience engagement and brand awareness

- Monitor campaign performance, analyze data, and provide actionable insights for continuous improvement

- Collaborate with stakeholders to ensure messaging and branding are consistent and effective

- Stay updated on WeChat trends, features, and best practices relevant to the Chinese market

Requirements

- Extensive experience in WeChat marketing, with a strong portfolio of successful campaigns

- In-depth knowledge of the Chinese digital ecosystem and consumer behavior

- Proficiency in content creation, campaign management, and analytics on WeChat

- Ability to work independently and manage full-cycle marketing projects remotely

- Excellent communication skills in Mandarin and English

- Strong analytical, organizational, and problem-solving abilities

- Availability to start promptly and commit to a full-time contract

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

About the Company

Twine is home to a network of over 750k+ freelance experts and 50k+ clients across 195 countries. We connect talented people with flexible work and help businesses find the perfect expert for any project - big or small. For Businesses & Clients: Tired of endlessly searching for the right talent? We've got you covered. Twine makes it easy to find and hire freelance experts in tech, creative, AI and more. From software developers and graphic designers to animators and content creators. Our global network means you can hire the... Know more