Skills

Market research Sales Prospecting Sales Strategy CRM Research Marketing

Job Specifications

Date: Oct 21, 2025

Location:

Casablanca, MA

Company: MCIMA-SARL AU

Req ID: 2306

Job Title

Sales Manager

Job Scope

The Sales Manager is accountable for the promotion of the compnay and its respective products/services through a well-defined strategy and sound partnerships with existing and potential customers within the assigned country. S/He works towards optimizing sales volumes, acquiring new partnerships and coordinating marketing programs and activities.

Main Duties And Responsibilities

Define the sales strategy and roadmap of the assigned product/service line
Establish sales budgets and targets and cascade to the team accordingly
Manage the entire sales life cycle from prospecting to closing
Specify market requirements for current and future products/services by conducting market research supported by on-going visits to existing and potential customers
Research, map and recruit potential partners in the assigned country
Lead the vendors’ relations in alignment with the company’s management and strategy in the assigned country
Ensure a proper storage, tracking and control of inventory through an accurate stock management system
Develop close relationship with top partners in the assigned country
Assist in building and maintaining a solid channel/customer database, analyze data and develop metrics to evaluate loyalty and new opportunities
Secure the highest level of engagement and support to channel partners and respond to issues and/or queries in order to efficiently meet customers’ needs
Coordinate closely with the marketing team to design and implement marketing activities
Oversee the implementation of targeted programs and marketing activities
Develop and deliver accurate sales forecasts and market development reports in line with business objectives
Promote the company and its product/service line within the region
Put available systems into practice (salesforce.com CRM for leads, opportunity and deal registration management) for output efficiency and standardization

Position Requirements

Education

Bachelor’s degree in Business Administration, Sales and Marketing or any other related field.

Experience

At least 5 to 7 years of relevant experience.

Background in retail — ideally with Aswak Assalam, Marjane, Electroplanet, Carrefour, etc.

Electronics industry experience (mandatory).

Exposure to Huawei, OPPO, or Honor brands.

#LM-L1

About the Company

MCI est le distributeur authorisé de produits Apple pour le continent Africain, DomTom et Malte. Nous investissons tout notre savoir-faire au service d’Apple afin d’améliorer la visibilité de tous les produits de la marque sur les marchés où la société est présente. En donnant la priorité au développement commercial de ses partenaires, MCI est en permanence à la recherche de nouveaux marchés, leur ouvrant ainsi la voie à de nouvelles opportunités. Pour optimiser au plus haut point les performances de notre réseau de partenai... Know more