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Houseful

Sales Consultant - Software (New Business Acquisition)

Remote

London, United kingdom

Full Time

09-12-2025

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Skills

Communication Go Salesforce HubSpot Negotiation Market research Problem-solving Decision-making Sales Relationship Building Prospecting Presentation Skills CRM Research Marketing

Job Specifications

Alto Software Group is a B2B SaaS company which creates software solutions that connect businesses and consumers, powering more than half of all UK housing transactions each year.

We deliver a one-stop shop for estate agents and home builders to drive efficiencies, speed up the transaction while reducing risk, improve end-customer experiences, stay ahead of regulatory changes and unlock new areas for business growth.

While we are not a start-up we have a start-up mindset set and want our people to operate with this mindset so that we can achieve our ambitions.

As a SaaS Sales Consultant, you will play a critical role in driving revenue growth for the company by identifying, engaging, and closing new business opportunities within the property industry. Your primary responsibility will be to consult with potential clients, understand their needs, and position the company's SaaS solutions as the optimal choice to meet their goals. You will be expected to build relationships with key stakeholders, present product demonstrations, and guide prospects through the sales cycle, ensuring a smooth transition from lead to customer.

Key Responsibilities:

Lead Generation & Prospecting:

Identify new business opportunities by targeting companies that would benefit from the company's SaaS offerings
Use a combination of outbound prospecting (cold calling, email campaigns, social selling) and inbound lead follow-up
Build and manage a pipeline of prospects, ensuring timely and effective follow-ups

Client Consultation & Needs Analysis:

Engage with potential clients to understand their pain points, business goals, and software needs
Conduct thorough needs analysis and qualification to tailor product presentations to address specific customer challenges

Solution Selling:

Provide expert advice on how the company's SaaS solutions can meet client requirements
Present and demonstrate product capabilities, benefits, and unique selling points to key decision-makers
Develop proposals, pricing models, and negotiate contracts to close deals

Relationship Building:

Establish and maintain strong relationships with Directors and other stakeholders involved in the decision-making process
Act as a trusted advisor, providing ongoing value and insights on industry trends and software best practices

Sales Process Management:

Own the end-to-end sales process, from initial contact through negotiation and closing
Collaborate with internal teams (Marketing, Product, Onboarding & Account Managers) to ensure a seamless customer experience
Track all sales activities in the CRM, ensuring accurate forecasting and reporting

Market Research & Competitive Analysis:

Stay informed about industry trends, competitive products, and market conditions
Share market feedback and customer insights with internal teams to help refine product offerings and go-to-market strategies

Qualifications and Skills:

Experience:

Relevant experience in B2B sales, preferably within the SaaS, property or software industry
Proven track record of meeting or exceeding sales targets and driving revenue growth

Technical Knowledge:

Understanding of SaaS business models, cloud computing, and enterprise software solutions
Familiarity with CRM systems (e.g., Salesforce, HubSpot) and sales enablement tools

Sales Skills:

Strong consultative selling skills and experience with solution-based sales methodologies
Exceptional communication and presentation skills, with the ability to engage both technical and non-technical stakeholders

Interpersonal Skills:

Highly motivated, self-starter with a strong work ethic and ability to work independently
Excellent relationship-building and negotiation skills
Strong problem-solving and critical-thinking abilities

Preferred Qualifications:

Experience selling SaaS solutions into specific verticals such as healthcare, finance, or manufacturing
Familiarity with key SaaS platforms, technologies, and industry trends
Experience with long sales cycles and selling to enterprise clients

Key Performance Indicators (KPIs):

Monthly/quarterly sales quota achievement
Pipeline generation and conversion rates
Customer retention and satisfaction post-sale
Time-to-close and deal velocity metrics

Benefits

Competitive base salary plus lucrative commission structure
Opportunities for career development and advancement within a growing organisation
Everyday Flex - greater flexibility over where and when you work
25 days annual leave + extra days for years of service
Day off for volunteering & Digital detox day
Festive Closure - business closed for period between Christmas and New Year
Cycle to work and electric car schemes
Free Calm App membership
Enhanced Parental leave
Fertility Treatment Financial Support
Group Income Protection and private medical insurance
Gym on-site in London
7.5% pension contribution by the company
Discretionary annual bonus up to 10% of base salary
Talent referral bonus up to £5K

We want to make ASG more welcoming, fair and re

About the Company

We've recently renamed our wider business to 'Houseful', which is why the name might be new to you. By doing so, we can now showcase the breadth of our brands and connected capabilities that are driving progress in the property industry. Houseful is the leader in residential property software, data and insight - owning and operating a family of trusted and established brands, including Zoopla, Hometrack, Prime Location, Mojo, Alto and Calcasa. It also means that when you work for one of our brands, you're part of somethin... Know more