Skills

Leadership Test Networking Video Production A/B Testing Coaching Marketing E-commerce

Job Specifications

About Dalton

We make websites optimize themselves.

Traditional A/B testing is broken. It takes weeks to get results, requires technical resources, and most tests fail. Meanwhile, your paid ads are optimized in real-time by algorithms, but your website sits static.

We built Dalton to fix that. AI-powered continuous optimization that runs many experiments and personalizations simultaneously and improves your site automatically. No waiting for statistical significance. No developer bottlenecks. Just measurable revenue lift.

We're taking on legacy testing tools companies have been stuck with, and we're winning. If you want to help us build a brand people actually pay attention to and take market share from the old guard or status quo, you're in the right place.

Founded in 2025, Dalton raised €1M from founders who built Collibra, Henchman, Teamleader, and Aikido. We have 20+ customers seeing real business impact and strong inbound flow already. Now we need someone to turn that momentum into a movement.

The Role

We've achieved good traction with almost zero marketing effort. A few founder LinkedIn posts, one lead magnet, and 3 conferences. We have a content backlog that keeps growing and nobody executing on it.

You'll build Dalton's marketing engine from scratch. Video content, conference presence, webinars, paid campaigns, brand messaging. All of it. This is hands-on work: you'll record videos, run webinars, manage booth setups, and optimize ad campaigns yourself.

What You'll Do

Create and distribute video content across LinkedIn, YouTube, and other channels
Execute conference strategy (speaking, booths, side events, networking)
Run regular webinars and live sessions
Manage and optimize paid media campaigns
Build content programs (blog, social, email, case studies)
Refine brand positioning and messaging
Drive thought leadership for founders and team
Develop co-marketing partnerships

What We Need

Track record building brand presence in B2B markets
Experience creating and distributing video content at scale
Comfortable on camera or on stage (or coaching others)
Can manage paid media budgets and optimize performance
Execution-focused, not just strategic
Experience in MarTech, SaaS, or e-commerce (plus)
Conference speaking or event marketing background (plus)
Video production and editing skills (plus)
Early-stage startup experience (plus)

What You Get

Meaningful equity
Work from Wintercircus in Ghent
Budget to test and move fast
Direct founder collaboration
Yearly team trips
Real impact on company direction

About the Company

Your website runs one version. Your ads run 50 variations. That asymmetry is costing you money. Dalton runs continuous algorithm-driven experiments on your website - no developers, no 3-month waits for statistical significance. Just constant improvement. The companies winning online test more. We make that possible. Know more