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NatWest Group
Email Campaign Developer

Email Campaign Developer

On site

Edinburgh, United kingdom

Full Time

02-05-2025

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Job Specifications

Join us as an Email Campaign Developer

You’ll be responsible for the development, deployment and maintenance of marketing email communications to customers
Joining the email marketing centre of excellence, you’ll be working on the day-to-day build of our ad hoc email communications
This is an important role in which you’ll be the voice of the bank and deliver vital information
In this hybrid role you’ll work from home some of the time, but you’ll also spend a minimum of two days a week working from the office

What you'll do

As an Email Campaign Developer, you’ll be responsible for the day-to-day coordination and build of outbound email communications, contributing to the development of campaigns and technical workflows, using Adobe Campaign Classic. You’ll review campaign briefs, oversee quality assurance and manage final proofs and approvals.

In Addition To This, Your Responsibilities Will Include

Monitoring technical workflows and running analysis for campaigns
Troubleshooting and resolving campaign issues
Working with campaign coordinators on various projects
Ensuring agreed SLAs and processes are met
Working closely with stakeholders to ensure the delivery of a coherent customer experience
Setting up, maintaining, and optimising ad hoc and automated communication journeys tailored to various segments and behaviours

The skills you'll need

We’re looking for someone with experience of email development and deployment, using Adobe Campaign Classic V7 or V8. You’ll have a good analytical capability with an understanding of audience management, funnel metrics, and email performance analysis.

We’re Also Looking For

Strong HTML and CSS skills, along with working knowledge of JavaScript
Excellent communication skills
Experience and understanding of financial services or other highly regulatory environments

About the Company

Our ambition is simple: to succeed with our customers. Because when they succeed, so do we. Whether it’s buying a home, investing for tomorrow, growing a business, or helping our customers to build a more sustainable future, we can succeed with customers by understanding their world and what matters to them: their priorities, aspirations, and the challenges they face. We want to help them to navigate change and make progress towards their goals with the right services and expertise. At the same time, we are becoming a sim... Know more