Skills

Sales SEO Organization Marketing Analytics Digital Marketing

Job Specifications

(12-month contract) Extension & FTE Conversion Possible
Location: First Canadian Place, Toronto (Hybrid: 3–4 days/week in office)
Rate: $28/hr

The Acquisition Marketing Manager will work in a dynamic and challenging environment as part of the Wealth Management Marketing Team, dedicated to the insurance business of one of Canada’s top banks. The Acquisition Marketing Manager will collaborate with internal and external stakeholders to execute marketing campaigns aimed at driving retail insurance acquisitions. The successful candidate will be responsible for initiatives including paid media strategy, creative development, campaign execution, performance management, reporting, and website optimization. This role requires a highly motivated, strategic thinker who leverages data to drive digital performance and business results.

Reporting to the Director, Insurance Marketing & Wealth Digital Acquisition, the Acquisition Marketing Manager will work closely with digital marketing, product marketing, and cross-functional teams (Customer Analytics, Digital Channels Marketing, Technology & Operations, Personalization, SEO), as well as external partners to manage mass marketing campaigns and apply industry best practices.

Must-Have Skills:

Typically 3-5 or more years of relevant experience with a minimum of 2 years in digital acquisition or media planning
Post-secondary degree in related field of study or an equivalent combination of education and experience
The role contributes to overall business results, helping to drive sales and revenue growth
Supports the business with marketing execution
Develops relationships with other LOBs and other areas of the organization

About the Company

Insight Global is an international professional services and staffing company specializing in delivering talent and technical solutions to Fortune 1000 companies across the IT, Non-IT, Healthcare, and Engineering industries. Fueled by staffing and talent experts, Evergreen, our professional services brand, brings technical advisors and culture consultants to help customers tackle their biggest challenges. With over 70 locations across North America, Europe, and Asia, and global staffing capabilities in 50+ countries, our tea... Know more