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Copywriter

Copywriter

Hybrid

England, United kingdom

£ 350 /day

Freelance

09-05-2025

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Job Specifications

Join a leading telecommunications provider as a Copywriter!

Job Overview: Our client has an opportunity to re-create how they engage our customers. They no longer want to think about communication as a functional marketing lever but as a tool to build a relationship of trust and engagement. You’ll be working as part of a team dedicated to developing our data-driven engagement strategy.

Location: United Kingdom (hybrid – twice per week on-site)
Daily Rate: £350 per day through umbrella
Contract Length: until end of June 2025 (with visibility to extend)

Key Responsibilities:
Digital-first Copywriting: Write engaging and persuasive email copy for campaigns that drive customer engagement, retention, and conversions.
Multi-Channel Messaging: Create consistent and effective copy for all channels, such as push notifications, in-app messaging, SMS, to ensure a unified customer experience.
Personalisation & Segmentation: Collaborate with the agile squad to develop segmented and personalised content based on customer behaviour, preferences, and lifecycle stage.
A/B Testing: Craft multiple versions of copy for A/B testing to optimise open rates, click-through rates, and overall campaign performance.
Brand Voice & Tone: Ensure all content aligns with the brand’s voice and tone, adapting messaging to suit different customer segments and stages of the customer journey.
Collaboration: Work closely with designers, data analysts, and CRM managers to develop and execute campaigns.
Content Optimisation: Continuously analyse the performance of campaigns and use insights to optimise future content and improve customer engagement.

Key Requirements:
Education: Bachelor’s degree in marketing, Communications, Journalism, English, or a related field, or equivalent work experience.
Experience: 2-4 years of experience in copywriting, preferably in CRM, email marketing, or digital marketing.
Writing Skills: Exceptional writing, editing, and proofreading skills with a keen eye for detail.
Creative & Strategic Thinking: Ability to think creatively while also considering the data and strategic goals behind each campaign.
Analytical Skills: Comfortable analysing campaign results and adjusting messaging to improve engagement and conversion rates.
Communication Skills: Excellent interpersonal and communication skills to work cross-functionally with marketing, data, and design teams.

Start Date: ASAP

About the Company

We are leaders in specialist recruitment and workforce solutions, offering advisory services such as learning and skill development, career transitions and employer brand positioning. As the Leadership Partner to our customers, we invest in lifelong partnerships that empower people and businesses to succeed. We help you achieve your career goals and deliver your business needs by combining meaningful innovation with our global scale and insights. Last year we helped over 280,000 people find their next career. Join the mill... Know more